SEO Content Specialist Job at Torro in Wilmington

Chief Operations Officer | Builder of Systems, Solver of Chaos, Champion of People & Possibility Job Type : Full Time, Contract to Hire

Location : Wilmington, MA [THIS IS NOT A REMOTE POSITION]

About Us :

Torro Media is a fast-growing digital marketing agency dedicated to delivering cutting-edge marketing solutions that help our clients grow online. Were creative, collaborative, and client-focused and were looking for an SEO Content Specialist to join our dynamic SEO team.

Job Description :

The SEO Specialist will manage and execute SEO strategies for Torros clients while also supporting content and social media initiatives. This role blends analytical skills, technical web knowledge, and creative problem-solving to deliver measurable results. Responsibilities include optimizing websites, conducting keyword research, troubleshooting technical issues, and posting or updating content to align with SEO best practices.

A key part of this role is joining regular client calls to present updates, explain SEO data in a clear and accessible way, and provide actionable recommendations. The SEO Strategist will also support broader digital strategies, deliver regular reports, and maintain strong client communication to ensure strategy and outcomes are well understood.

Key Responsibilities Client Relationship Management

Serve as the main point of contact for assigned clients

Conduct discovery sessions to understand client goals, audience, and digital presence

Provide consistent updates, reports, and recommendations to ensure client satisfaction

SEO Strategy & Execution

Develop and implement SEO strategies tailored to client goals

Conduct keyword research, competitor analysis, and performance tracking with SEMrush and related tools

Optimize website content (blogs, landing pages, pillar pages, metadata, internal linking) for improved rankings

Perform SEO audits, identify technical issues, and coordinate fixes with the web development team as needed

Website & Technical Management

Manage and update client websites in WordPress (posting content, optimizing pages, troubleshooting issues)

Ensure websites meet SEO, usability, accessibility, and performance best practices

Reach out to the web development team for advanced troubleshooting or development requests when necessary

Content & Social Support

Write or optimize client content, ensuring alignment with SEO goals and brand voice

Contribute to Torros thought leadership by writing blogs and creating video content

Support social media efforts with keyword-informed content ideas and optimization guidance

Analytics & Reporting

Monitor SEO and website performance through Google Search Console, SEMrush, and Google Analytics

Prepare performance reports and recommend adjustments to improve results

Stay up-to-date on SEO trends, algorithm changes, and digital best practices

Qualifications Bachelors degree in Computer Science, Marketing, Communications, Digital Media, or a related field

24 years of experience in SEO and digital content management (agency experience preferred)

Strong knowledge of on-page and technical SEO best practices

Proficiency with WordPress, SEMrush, and project management tools like Monday.com

Familiarity with HTML / CSS basics

Ability to troubleshoot website issues and collaborate with technical teams

Excellent communication skills, both written and verbal

Ability to clearly explain SEO data to clients and present insights in an actionable way

Highly organized with strong attention to detail and problem-solving abilities

Preferred Skills Experience with SEO plugins (Yoast, Rank Math)

Understanding of social media marketing and paid social strategies

Google Analytics or SEO certification

https : / / torro.io / seo-content-specialist

Seniority level : Entry level

Employment type : Full-time

Job function : Marketing and Sales

Industries : Advertising Services

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