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Marketing Planner

Marketing Planner

SPECTRUMCHARLOTTE, North Carolina, United States
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This role requires the ability to work lawfully in the U.S. without employment-based immigration sponsorship, now or in the future.

Spectrum Reach creates scalable advertising and marketing services driven by aggregated and de-identified data insights and award-winning creative services. Spectrum Reach helps businesses of all sizes reach anyone, anywhere, on any screen. Additional information about Spectrum Reach can be found at https : / / www.spectrumreach.com.

As an Advertising Account Specialist on the Account Management team, you’ll work with Sales to ensure they have all the materials needed to maximize the sales of our multi-screen product portfolio. If you enjoy variety in your daily work environment, supportive and motivated teams, and the opportunity to make a difference in each client’s business, then Spectrum Reach is the place for you.

How You’ll Make an Impact

  • Creating proposals and strategic recommendations for clients based on client objectives and inventory analysis
  • Working cross-departmentally to create solutions for our clients
  • Partnering with Account Executives and clients on effectiveness of multi-screen campaigns
  • Gathering feedback on the client campaigns
  • Provide post-campaign performance recap as well as strategic recommendations for improvement

Spectrum Reach’s Account Management team is a high-performing culture that plays an essential role in delivering cutting-edge advertising solutions to our clients. On any given day, you’ll find yourself balancing multiple competing priorities, collaborating with internal teams, and building relationships with key internal stakeholders. If you’re someone who embraces change, partnership, and the pace of innovation, you’ll be empowered to succeed here.

What You'll Bring to Spectrum Reach

Required Qualifications

Education

  • Bachelor’s degree in Advertising, Marketing, Public Relations, Journalism, English, or related field, or equivalent work and / or education experience
  • Experience

  • 2+ years’ work experience working with and / or supporting a Sales team
  • Skills

  • Demonstrated ability to develop positive working relationships with Sales Executives and other cross functional support departments.
  • Demonstrated ability to Think Strategically and Problem-Solve Creatively
  • Need to be able to adapt to change quickly, as well as be able to prioritize and handle multiple tasks with competing deadlines.
  • Attention to detail is an absolute must for this role
  • Experience with computer software including MS Office, PowerPoint or Canva and Spreadsheets, Excel or Google Sheets
  • Strong knowledge of advertising research databases such as Nielsen, Scarborough, MRI, Kantar, BIA / Kelsey, eMarketer, and comScore
  • Ability to create client advertising schedules and multi-task with various projects
  • Ability to decipher between client needs
  • Preferred Qualifications

  • 2+ years’ working in Advertising sales
  • Ability to pull and analyze advanced campaign metric reporting utilizing internal and external tools. (e.g. Freewheel, and other proprietary tools) is preferred.
  • ASA300 2025-58625 2025

    Here, our employees don’t just have jobs, they're building careers. That’s why we offer a comprehensive pay and benefits package that rewards employees for their contributions to our success, supporting all aspects of their well-being at every stage of life.

    A qualified applicant’s criminal history, if any, will be considered in a manner consistent with applicable laws, including local ordinances.

    Get to Know Us Charter Communications is known by our Spectrum products and services, including : Spectrum Internet®, TV, Mobile and Voice, Spectrum Networks, Spectrum Business and Spectrum Reach. When you join our team, you’ll be keeping our customers connected to what matters most in 41 states across the U.S. Watch this video to learn more.

    Grow Your Career Here We’re committed to growing a workforce that reflects the customers and communities we serve – providing opportunities for employment and advancement to all team members. Spectrum is an Equal Opportunity Employer, including job seekers with disabilities and veterans. Learn about Life at Spectrum.

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    Planner • CHARLOTTE, North Carolina, United States

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