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Senior Manager, Product Marketing - Health & Wellness - Walmart Data Ventures

Senior Manager, Product Marketing - Health & Wellness - Walmart Data Ventures

MediabistroBentonville, AR, United States
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Position Summary...

Are you an experienced Product Marketing professional with experience with Health and Wellness digital products? Join Walmart Data Ventures as a Product Marketing Lead and lead the market success of our tech solutions. You'll use your deep PMM expertise to develop go-to-market strategies, define product positioning, and create compelling marketing campaigns. This important role, reporting to the Senior Director of Product Marketing, can sit within our home office in Bentonville, AR or Hoboken, NJ. Be part of a team that's shaping the future of digital health and wellness at Walmart!

About Data Ventures :

Walmart Data Ventures exists to unlock the full value of Walmart's data by developing and productizing B2B data programs that empower merchants and suppliers to make better, faster decisions for the business. As part of this transformation, we're looking for individuals to help build data productization from concept to deployment. Join us at Walmart Data Ventures and be a part of a team that values performance and excellence.

What you'll do...

Lead a near-term launch in a new space for our organization, including competitive landscape analysis, persona identification, core GTM materials and more

Identify opportunities to grow product adoption and improve product understanding by conceptualizing, drafting, and overseeing execution of content marketing assets, such as case studies, blog posts, eBooks, and other assets

Improve and accelerate our marketing and products by identifying unique selling points (USPs) through a diverse range of inputs

Develop product positioning and messaging that articulates value proposition in multiple marketing and sales assets, including pitch decks, use cases, and other assets

Identifying market growth opportunities; build data-driven product marketing strategies and develop business cases working with product teams and sales

Managing execution of several new product launches at various life cycles, including alphas, betas, and general availability and growth stages

What you'll bring...

Master's degree (Business, Communications, Marketing, or similar)

5+ years of experience in Product Marketing with go-to-market strategy

2 years' of Product Marketing Experience in the Health & Wellness space

Great interviewer, and empathetic collaborator, coupled with the ability to simplify complex statements, ensuring clear messaging across the organization.

A solid Product Marketing background :

Experience in product marketing, specifically within tech, B2B, and health and wellness industries, complemented by experience in launching multiple products.

Flexible and adaptive mindset : A quick learner with experience working in fast-paced environments (e.g., consulting, startups) who is and open to growing with a new organization.

At Walmart, we offer competitive pay as well as performance-based bonus awards and other great benefits for a happier mind, body, and wallet. Health benefits include medical, vision and dental coverage. Financial benefits include 401(k), stock purchase and company-paid life insurance. Paid time off benefits include PTO (including sick leave), parental leave, family care leave, bereavement, jury duty, and voting. Other benefits include short-term and long-term disability, company discounts, Military Leave Pay, adoption and surrogacy expense reimbursement, and more.

You will also receive PTO and / or PPTO that can be used for vacation, sick leave, holidays, or other purposes. The amount you receive depends on your job classification and length of employment. It will meet or exceed the requirements of paid sick leave laws, where applicable.

For information about PTO, see https : / / one.walmart.com / notices.

Live Better U is a Walmart-paid education benefit program for full-time and part-time associates in Walmart and Sam's Club facilities. Programs range from high school completion to bachelor's degrees, including English Language Learning and short-form certificates. Tuition, books, and fees are completely paid for by Walmart.

Eligibility requirements apply to some benefits and may depend on your job classification and length of employment. Benefits are subject to change and may be subject to a specific plan or program terms.

For information about benefits and eligibility, see One.Walmart.

The annual salary range for this position is $90,000.00-$180,000.00

Additional compensation includes annual or quarterly performance bonuses.

Additional compensation for certain positions may also include :

  • Stock

Minimum Qualifications...

Outlined below are the required minimum qualifications for this position. If none are listed, there are no minimum qualifications.

Option 1 : Bachelor’s Degree in Marketing, Business Administration, or related field and 3 years' experience in Marketing, Business Administration, or related field. Option 2 : 6 years' experience in Marketing, Business Administration, or related field.

Preferred Qualifications...

Outlined below are the optional preferred qualifications for this position. If none are listed, there are no preferred qualifications.

Masters : Business Administration

Primary Location...

702 Sw 8Th St, Bentonville, AR 72716, United States of America

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Senior Product Marketing Manager • Bentonville, AR, United States

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