Global Marketing Strategy & Programs Director

Global Marketing Strategy & Programs Director

Founded by fans, Crunchyroll delivers the art and culture of anime to a passionate community. We super-serve over 100 million anime and manga fans across 200+ countries and territories, and help them connect with the stories and characters they crave. Whether that experience is online or in-person, streaming video, theatrical, games, merchandise, events, and more, it's powered by the anime content we all love.

Join our team, and help us shape the future of anime!

About the Role

We're looking for a Strategy & Programs Director to join our global marketing team! This is a high-impact position reporting to our SVP of Brand & Community and working with senior marketing leaders worldwide. You'll be at the center of how our global marketing organization runs : shaping strategy, streamlining operations, driving cross-team collaboration, and ensuring our leaders are aligned and focused on the right priorities. It's a unique opportunity to help design how our marketing function operates, communicates, and evolves during an exciting period of growth and transformation.

You'll work across brand marketing operations, business strategy, and team engagement to build processes that scale, connect people and ideas, and move us forward.

Main Responsibilities :

Team Operations & Strategy

• Partner with the SVP on annual strategy, planning, and budgeting
• Lead large cross-functional projects that improve how our global marketing teams collaborate and deliver
• Track progress on key marketing priorities, identify opportunities, and help remove roadblocks
• Manage the content and flow of marketing leadership meetings, offsites, and company-wide presentations
• Oversee the budgeting and OKR (objectives and key results) process across all marketing functions
• Support marketing leads with forecasting, budget tracking, and visibility into financial performance
• Keep the extended leadership team connected and aligned through regular communication and follow-up

Communication & Collaboration

Special Projects

We are considering applicants available to work a hybrid schedule, with three days each week onsite at our Los Angeles office.

About You

We get excited about candidates, like you, because you're a strategic, hands-on leader who thrives in fast-paced, global marketing organizations. You bring clarity and structure to complex problems, turn ideas into action, and help teams stay aligned and focused on what matters most, and know how to keep teams aligned, focused, and motivated.

Why You Will Love Working at Crunchyroll

In addition to getting to work with fun, passionate and inspired colleagues, you will also enjoy the following benefits and perks :

#LifeAtCrunchyroll

The Pay Range for this position is listed. Actual pay will vary based on factors including, but not limited to location, experience, and performance. The range listed is just one component of Crunchyroll's Total Rewards offerings for employees. Other rewards may include performance bonuses, employer matched retirement savings, time-off programs, and progressive health benefits and perks.

Pay Transparency - Los Angeles, CA

$141,000 - $170,000 USD

About Our Values

We want to be everything for someone rather than something for everyone and we do this by living and modeling our values in all that we do. We value :

Our Commitment to Diversity and Inclusion

Our mission of helping people belong reflects our commitment to diversity & inclusion. It's just the way we do business.

We are an equal opportunity employer and value diversity at Crunchyroll. Pursuant to applicable law, we do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.

Crunchyroll, LLC is an independently operated joint venture between US-based Sony Pictures Entertainment, and Japan's Aniplex, a subsidiary of Sony Music Entertainment (Japan) Inc., both subsidiaries of Tokyo-based Sony Group Corporation.