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Paid Media Specialist

Paid Media Specialist

VirtualVocationsLittle Rock, Arkansas, United States
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A company is looking for a Paid Media Associate to manage creative strategy and campaign execution for paid media efforts.

Key Responsibilities

Own the creative process for paid social and paid search campaigns, collaborating with the creative team

Oversee day-to-day execution of campaigns managed by a digital agency partner, ensuring alignment with objectives and budgets

Monitor campaign performance, analyze results, and deliver reports with actionable insights and recommendations

Required Qualifications

3+ years of experience in paid social and / or paid search management, preferably in an agency or eCommerce setting

Strong understanding of creative strategy, A / B testing, and platform best practices

Proven experience collaborating with agencies and creative teams

Deep analytical skills with tools like Meta Ads Manager, Google Ads, and Shopify

Experience managing high-volume campaigns during peak retail periods

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Paid Media Specialist • Little Rock, Arkansas, United States