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Intern, Customer Relationship Management
Intern, Customer Relationship ManagementUnder Armour • Saugatuck, MI, US
Intern, Customer Relationship Management

Intern, Customer Relationship Management

Under Armour • Saugatuck, MI, US
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Intern, Customer Relationship Management

At Under Armour, we are committed to empowering those who strive for more, and the company's values - Act Sustainably, Celebrate the Wins, Fight on Together, Love Athletes and Stand for Equality - serve as both a roadmap for our teams and the qualities expected of every teammate.

Our Values define and unite us, the beliefs that are the red thread that connects everyone at Under Armour. Our values are rallying cries, reminding us why we're here, and fueling everything we do.

Our pursuit of better begins with innovation and with our team's mission of being the best. With us, you get the freedom to go further - no matter your role. That means developing, delivering, and selling the state-of-the-art products and digital tools that make top performers even better.

Purpose of Role

The Customer Relationship Management Rookie will play a key role in crafting and delivering impactful omnichannel communication strategies that enhance the customer journey for our members. They will work closely with colleagues across the region to develop customer-centric campaigns that drive member acquisition and engagement. This role offers a fantastic opportunity to gain experience in various aspects of CRM and marketing, working with diverse communication channels like email, mobile apps, push notifications, in-store visuals, and more.

We will prioritize candidates who can commit to a full-time 6-month internship.

Your Impact

  • Support the development and execution of internal and external communication plans across SAPAC for our CRM program.
  • Partner with internal and external stakeholders to manage a wide range of customer engagement activities across touchpoints including CRM, mobile applications, website, retail visual merchandising, digital media, and product content.
  • Analyze campaign performance and use insights to optimize campaigns and member lifecycles, with a focus on increasing engagement rates, repeat purchases, and redemption activity.
  • Take ownership of member acquisition and engagement KPIs, overseeing data analysis and generating regular reports for stakeholders across SAPAC.
  • Proactively manage timelines, deliverables, and communications to ensure everything is delivered on time and to a high standard.

Qualifications

  • Excellent communication and interpersonal skills, with the ability to collaborate effectively across different teams and functions.
  • Analytical mind with a passion for data and using insights to improve campaign performance.
  • Ability to prioritize tasks, manage time effectively, and meet deadlines consistently.
  • Strong attention to detail and a commitment to delivering high-quality work.
  • Experience working in a fast-paced and dynamic environment.
  • Understanding of customer relationship management (CRM) principles.
  • Experience with marketing automation platforms or CRM systems.
  • Understanding of digital marketing channels like email marketing, social media, and mobile app marketing.
  • Relocation

  • No relocation provided
  • Our Commitment to Equal Opportunity

    At Under Armour, we are committed to providing an environment of mutual respect where equal employment opportunities are available to all applicants and teammates without regard to race, color, religion or belief, sex, pregnancy (including childbirth, lactation and related medical conditions), national origin, age, physical and mental disability, marital status, sexual orientation, gender identity, gender expression, genetic information (including characteristics and testing), military and veteran status, family or paternal status and any other characteristic protected by applicable law. Under Armour seeks to recruit, develop and retain the most talented people representing a wide variety of backgrounds and perspectives. If a reasonable accommodation is needed to participate in the job application or interview process, please contact our Human Resources team via candidateaccommodations@underarmour.com.

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    Management Intern • Saugatuck, MI, US

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