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WSA Sales Onboarding Manager - Great Lakes

WSA Sales Onboarding Manager - Great Lakes

WSA AmericasFlint, Michigan, .US
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WSAudiology is a global leader in the hearing aid industry. Together with our 12,000 colleagues in 130 countries, we invite you to help unlock human potential by bringing back hearing for millions of people around the world.

Our portfolio of technologies spans the full spectrum of hearing care, from distinct hearing brands and digital platforms to managed care, hearing centers and diagnostics locations.

  • Candidates who apply must live within the region for the role they are applying for
  • Base Range - $65,000 - $75,000
  • Commission - 75K at 100%
  • Territory :
  • Ohio
  • Michigan
  • Pennsylvania
  • Maryland
  • West Virginia
  • D.C.

Job Summary :

The WSA Sales Onboarding Manager is responsible for driving new business acquisition through outbound prospecting, relationship development, and in-person customer engagement. This individual contributor role is focused on pipeline generation, reducing churn, improving sales execution, and meeting revenue goals by customer segment.

This hybrid role requires approximately 50% of time in the field meeting with customers to strengthen relationships, support onboarding, and close opportunities, with the balance spent on remote prospecting, follow-up, and CRM-based activities.

The ideal candidate has a proven track record in both outbound and field sales, excels in developing new customer relationships, and thrives in a high-performance, metrics-driven sales environment.

Essential Responsibilities :

  • Prospect, qualify, and close new business opportunities via outbound calls, digital engagement, and field-based customer visits (50%)
  • Initiate high outbound call volumes to WSA’s non-buyers and accounts with low share of wallet.
  • Navigate the full sales cycle from initial outreach through negotiation and closing.
  • Collaborate with BI team, Sales, and business development to refine lead generation strategies and messaging.
  • Participate in onboarding and ongoing sales training programs to enhance skills and stay up to date on product and market knowledge.
  • Conduct role-playing, call reviews, and feedback sessions as part of continuous individual improvement.
  • Follow established sales playbooks, scripts, objection handling guides, and document best practices.
  • Analyze sales data and CRM insights to optimize personal pipeline development and sales effectiveness.
  • Meet or exceed revenue and activity targets by customer segmentation and sales cycle goals.
  • Document all customer interactions and pipeline progress accurately in Salesforce.
  • Demonstrate strong knowledge of company products, services, and sales processes.
  • Make recommendations to deliver the best customer experience based on individual account needs.
  • Submit pricing requests in coordination with Sales Support to yield optimal revenue.
  • Manage and close direct pipeline of business by driving all aspects of the sales cycle.
  • Actively participate in a culture of performance, accountability, and continuous improvement.
  • Perform other duties and assignments as required.
  • Requirements :

  • Must be available for 50% travel (2-weeks per month)
  • High School Diploma or Equivalent. BS / BA degree preferred.
  • Telephone sales experience is a must and key component of position with successful track record of maintaining existing business, prospecting and closing new business.
  • The ability to operate in a fast-paced and dynamic business environment and be prepared to develop and execute strategies (business development, account maintenance).
  • The ideal candidate will be process driven, analytical and customer focused with a solution-oriented mindset
  • Driven by sales objectives and performance measures.
  • Motivated by individual and team achievement.
  • Provide a superior customer experience while driving customer loyalty and confidence in using Signia as a primary vendor
  • Proficiency in Microsoft Office (Word, Excel, Outlook).
  • This position requires that the individual possesses a sales and / or business background.
  • Excellent communication and interpersonal skills are a must.
  • The Company provides equal opportunity to all employees and prospective employees without regard to race, color, creed, religion, national origin, ancestry, sex, age, physical or mental disability, marital status, pregnancy, genetic information, sexual orientation, gender identity, protected veteran or military status, or any other consideration not related to the person’s ability to do the job or otherwise made unlawful by federal, state, or local law.

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