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Senior Analyst, Social

Senior Analyst, Social

The Ogilvy GroupNew York, NY, United States
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About Ogilvy

Ogilvy has been creating impact for brands through iconic, culture-changing, value-driving ideas since the company was founded by David Ogilvy 75 years ago. It builds on that rich legacy through Borderless Creativity - innovating at the intersections of its advertising, public relations, relationship design, consulting, and health capabilities with experts collaborating seamlessly across over 120 offices in nearly 90 countries. Ogilvy currently ranks as the #1 global agency network for creative excellence and effectiveness by WARC, signifying its ability todeliver creative solutions that drive unreasonable impact for clients and communities.Ogilvy is a WPP company (NYSE : WPP). For more information, visit Ogilvy.com , and follow us on LinkedIn , X , Instagram , and Facebook.

About the Role

Ogilvy New York is searching for a Senior Social Data Analyst to join the Social, Influencer, PR (PRSI) team.

The Ogilvy PRSI team champions earned-first creativity to drive business results and foster continuing relationships between consumers and brands.

As a Senior Analyst, you'll work with a dynamic group of other business leaders, strategists and creatives. Using your expertise in modern measurement capabilities and developing data-driven insights, you'll play a fundamental role in holding the work accountable and building work that is designed to be effective.

What You'll Do

  • Take ownership of ongoing reporting and analysis focused on owned channels, earned media, and campaign performance.
  • Develop holistic measurement plans that encompass social, influencer, and PR-driven content.
  • Utilize deep social listening to support cultural, consumer, and competitive research.
  • Leverage audience-focused data to create detailed consumer profiles, informing targeting recommendations and content development.
  • Continuously develop expertise in third-party and proprietary data tools to enhance learning and optimization.
  • Proactively advocate for the use of data and analytics resources to optimize work and deliver meaningful value.
  • Contribute to thought leadership in Data & Analytics, helping to strengthen Ogilvy's authority in cultural intelligence and effectiveness.
  • Distill data analysis into impactful presentations for internal teams and clients, while engaging with senior stakeholders.
  • Collaborate with multidisciplinary teams, including creative specialists, to develop data-informed work.

What You'll Need

  • Demonstrated experience in thinking strategically about complex business challenges and providing thoughtful recommendations and actions.
  • 3+ years of agency experience in an analyst or intelligence role focused on Data & Analytics supporting social media focused work.
  • Strong experience in using social listening tools (such as Meltwater, Quid, etc.).
  • Proficient in using syndicated and social audience insights tools (such as GWI, MRI Simmons, Profiler by Synthesio).
  • Experience working with third-party social analytics tools (Hootsuite, Sprinklr, etc.).
  • Proven ability to independently and proactively build technical skills through certifications, bootcamps, and training.
  • How We'll Support You

    Ogilvy celebrates its people. Fully. Enthusiastically. Unhesitatingly. We'll empower you with the tools you'll need to succeed. We'll give you the autonomy to seek out new paths and better ways of doing things. We'll support you with colleagues who are experts in their disciplines, drawn from across the Ogilvy network. And we'll provide opportunities for you to do work of which you'll be proud, with people you'll be proud to call your teammates.

    The base salary range for this position at the time of this posting is indicated below. Individual compensation varies based on job-related factors, including location, business needs, level of responsibility, experience, and qualifications. We offer a competitive benefits package, click here for more details.

    Pay Range

    $45,000 — $90,000 USD

    At Ogilvy, our people are at the heart of what we do : a creative agency that sparks game-changing ideas across culture and business through collaboration, integrity, and a celebration of self-expression.

    We believe in building powerful teams with purpose - and we relentlessly curate transformative initiatives that make our commitment to fairness, and equity a reality.

    Our ultimate mission is to leave a positive impact on the world, creating a better future for all, while supporting and uplifting the global communities we serve. This is central to our mantra of Borderless Creativity.

    Ogilvy is an equal opportunity employer and considers applicants for all positions without discrimination or regard to particular characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.

    If you need any assistance seeking a job opportunity, or if you need reasonable accommodation with the application process, please contact us at accommodations@ogilvy.com. Please note that this contact is only for candidates who are requesting accommodation. Emails for other purposes, including application status requests, will not receive a response.

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