Social Media Manager

Description

Astound Broadband, the sixth-largest cable operator in the United States, is a leading supplier of cutting-edge technology and communications services-and applicants like you make it all possible. To develop your career, we provide one-on-one training and coaching, a supportive work environment and the opportunity to represent a superior telecommunications company.

Additionally, we offer a robust benefits package, including rewards, recognition and employee discounts to ensure your continued success. With us, you'll stay empowered to do your best work by creating astounding possibilities for local communities and beyond.

Job Summary

The Social Media Manager is responsible for leading and executing comprehensive social media strategies to drive brand awareness, engagement, and growth across multiple platforms. This role involves overseeing the end-to-end process of marketing campaigns, content cycles, and editorial calendars. The Social Media Manager will leverage analytics, trends, and social media disciplines to ensure cohesive, impactful social media initiatives.

Duties and Responsibilities

Partner with Sr. Manager, to run national, regional and local campaigns; looking for synergies across digital channels and holistic marketing programs.

Support Social Media strategy and overall business plans with ideation, continual learning, and excellence in execution

This role leads and executes day-to-day Social Media operations, overseeing the production and review process of all organic / boosted Social Media content and associated assets to ensure consistent and cohesive on-brand content across channels.

Manage the B2C Facebook, Instagram, LinkedIn, YouTube, X handles and editorial calendars for short and long-term planning and publishing.

Analyze social media & campaign performance using data-driven insights, report on key performance indicators (KPIs), and identify opportunities for optimization and growth.

Project Manage and direct the creation and editing of Social Media content, including : short-form copy, optimized imagery and Social-first video. Themes may include, but are not limited to : brand / PR, entertainment and streaming, products and services, DE&I and community.

Develop and deploy engaging Social Media-optimized campaigns aligned to the overall Social Media strategy : UGC, contests / giveaway, community initiatives / events, DEI, relevant entertainment themes and more.

Supports Sr. Manager with national / brand Influencer, UGC and brand ambassador programs.

Project Manage and direct the creation and editing comprehensive Social Media content, including : short-form copy, optimized imagery and Social-first video. Themes may include, but are not limited to : brand / PR, entertainment and streaming, products and services, DE&I and community.

Nurtures and grows the brand's Social Media community by deploying modern trends tailored to each platform and audience.

Actively follows industry trends and best practices to continuously progress Social Media Marketing and overall business objectives.

Other Duties as assigned

Requirements / Qualifications

Education :

Bachelor's degree in Digital Marketing, Digital Communications, Integrated Marketing, Business, or related field.

Master's Degree in Business (MBA) or related field is preferred.

PMI Certification is preferred.

Experience :

3-5 years of experience in Digital Marketing for a national brand with explicit experience in Social Media management, Content Marketing, PR / Communications and video.

3-4 years of experience in hands-on Social Media content production (short-form writing, images, animations and / or video content) for a mid / large sized company.

2-3 years of proven Project Management experience.

Prior experience using Social Media Management tools and Project Management software (e.g., Sprout Social, Sprinklr, Wrike, Asana etc.)

Experience in telecommunications / mobile / internet / technology industry is preferred.

Knowledge, Skills and Abilities :

Able to work independently within a fast-paced, innovative environment with a strong ability to manage multiple streams of work across campaigns / channels.

Exceptional communications and interpersonal skills.

Familiarity with Adobe CC or equivalent content / video editing tools.

Familiarity with SEO and cross-channel digital marketing fundamentals and content / video editing tools.

Proficient in the utilization of all the Microsoft Office Suite programs, including, but not limited to MS Word, PowerPoint, Outlook and Excel.

We're Proud to Offer a Comprehensive Benefits Package Including :

401k retirement plan, with employer match

Insurance options including : medical, dental, vision, life and STD insurance

Paid Time Off / Vacation : Starting at 80 hours per year, and increases based on tenure with the organization

Floating Holiday : 40 hours per year

Paid Holidays : 7 days per year

Paid Sick Leave : Astound allows a number of paid sick hours per calendar year and varies based on state and / or local laws

Tuition reimbursement program

Employee discount program

• Benefits listed above are for regular full-time position

Base Salary :

The base salary range in NY, DC, MA, IL, NJ, and TX for this position is $80,000 - $90,000, plus opportunities for bonus, benefits and commission, if applicable. The base pay range represents the low and high end of the hiring range for this job. Actual pay will vary and may be above or below the range based on various factors including but not limited to relevant skills, experience, and capabilities. It is specific to NY, DC, MA, IL, NJ, and TX and may not be applicable to other locations.

Our Mission Statement :

Diverse Workforce / EEO :

Astound is proud to be an Equal Opportunity Employer, and we are dedicated to cultivating an inclusive workplace where employees feel valued, respected, and empowered. Discrimination of any kind has no place here. We are committed to providing equal opportunities for all employees and applicants, regardless of race, color, religion, sex, gender, pregnancy, childbirth and related conditions, national origin, age, physical and mental disability, marital status, sexual orientation, genetic information, military or veteran status, citizenship, or other status or characteristic protected by applicable law. We strive to create a culture that celebrates our differences and promotes fairness and inclusivity in all aspects of our business.

FCO (For San Francisco Candidates Only) :

Pursuant to the San Francisco Fair Chance Ordinance, we will consider for employment qualified applicants with arrest and conviction records.

CCPA Employee Privacy Policy (For California Candidates Only) :

https : / / www.astound.com / wp-content / uploads / 2023 / 09 / CCPA-Employee-Privacy-Notice.pdf

Equal Opportunity Employer / Protected Veterans / Individuals with Disabilities

This employer is required to notify all applicants of their rights pursuant to federal employment laws.

For further information, please review the Know Your Rights notice from the Department of Labor.