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Director of Product Marketing

Director of Product Marketing

VirtualVocationsLowell, Massachusetts, United States
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A company is looking for a Director of Product Marketing to develop and manage strategies for promoting products and enhancing brand awareness.

Key Responsibilities

Develop and implement comprehensive product marketing strategies aligned with company objectives

Oversee integrated marketing campaigns across various channels and analyze campaign performance

Lead the creation of marketing content and manage product launches, ensuring alignment with strategic marketing objectives

Required Qualifications

Bachelor's degree in Marketing, Business Administration, or related field (Master's preferred)

7+ years of marketing experience, with at least 3+ years in a leadership role

Demonstrated success in Product Marketing within B2B or SaaS environments

Strong understanding of marketing principles and best practices

Proficiency in marketing tools and platforms

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Director Of Marketing • Lowell, Massachusetts, United States

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