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About Checkr
Checkr is building the data platform to power safe and fair decisions. Established in 2014, Checkr’s innovative technology and robust data platform help customers assess risk and ensure safety and compliance to build trusted workplaces and communities. Checkr has over 100,000 customers including DoorDash, Coinbase, Lyft, Instacart, and Airtable.
About The Team / role
Are you ready to take your integrated marketing skills to the next level? Join Checkr’s Revenue Marketing team and lead the charge in shaping our account-based campaigns strategy and engine. Your role will be pivotal in driving pipeline and revenue growth for Upmarket segments. If you’re a strategic thinker, a hands‑on executor, data‑driven, and a collaborator at heart, we want to hear from you. Join us and be part of an exciting journey to modernize the background check industry with AI and build the data platform to power safe and fair decisions.
What You’ll Do
- Strategy : Develop the full‑funnel integrated campaign strategy targeting Checkr’s Ideal Customer Profiles (industry focus) to fuel pipeline and revenue growth
- Execution : Own the execution and optimization of ICP campaigns across web, email, advertising, webinars, outbound, and direct mail channels in partnership with the Field Events, Sales, and Partner teams
- Messaging : Craft compelling messaging and copy across landing pages, email, advertising, and Outreach sequences in collaboration with Sales, Product Marketing, and Content teams
- Creative : Partner with the brand team to test and optimize creative concepts for promotion across campaign channels
- Audience : Identify and manage target audience lists in partnership with RevOps, PMM, and Sales for marketing engagement and sales outbound
- Manage : Own paid social channels (, Meta) in partnership with our ad agency, webinars and pilot new 3rd‑party industry vendors to fuel acquisition efforts
- Stakeholders : Collaborate and partner with Sales Development and Business Development Representatives to own and optimize lead hand‑off processes and conversion targets
- Analytics : Measure and communicate progress to meeting and exceeding key performance indicators (KPIs) across campaign channels. Analyze, assess, and identify areas for improvement
What You Bring
6+ years of experience in demand generation, integrated campaigns, or Account Based Marketing in the B2B SaaS spaceAbility to work strategically and tactically across multiple campaigns and channelsCourage to take the initiative, pilot, and evaluate new program typesExperience using data and metrics to develop strategy and drive program improvementsWell‑organized with great attention to detailStrong project management skillsExcels at cross‑functional collaboration across multiple organizationsProficient in Salesforce (CRM), Marketo (MA), Asana (Project Management), and Google SuiteLeveraging AI tools to drive campaign orchestration and automation is a plus!What You’ll Get
A fast‑paced and collaborative environmentLearning and development allowanceCompetitive compensation and opportunity for advancement100% medical, dental, and vision coverageUp to $25K reimbursement for fertility, adoption, and parental planning servicesFlexible PTO policyMonthly wellness stipend, home office stipendThe base salary range for this role is in $154,000 - $181,000 San Francisco, CA.
The base salary range for this role is $130,000 - $153,000 in Denver, CO.
Equal Employment Opportunities at Checkr
Checkr is committed to hiring talented and qualified individuals with diverse backgrounds for all of its tech, non‑tech, and leadership roles. Checkr believes that the gathering and celebration of unique backgrounds, qualities, and cultures enriches the workplace.
Checkr also welcomes the opportunity to consider qualified applicants with prior arrest or conviction records. Checkr’s commitment to diversity extends to hiring talented individuals in spite of a prior criminal history in accordance with local, state, and / or federal laws, including the San Francisco’s Fair Chance Ordinance.
Seniority level
Mid‑Senior levelEmployment type
Full‑timeJob function
Marketing and SalesIndustries
Technology, Information and Internet#J-18808-Ljbffr