Talent.com
Marketing Manager - Enrollment & Growth of Schools
Marketing Manager - Enrollment & Growth of SchoolsSalisbury House Management LLC • Westerville, OH, US
Marketing Manager - Enrollment & Growth of Schools

Marketing Manager - Enrollment & Growth of Schools

Salisbury House Management LLC • Westerville, OH, US
job_description.job_card.variable_days_ago
serp_jobs.job_preview.job_type
  • serp_jobs.job_card.full_time
job_description.job_card.job_description

Job Description

Job Description

Job Title : Marketing Manager - Enrollment and Growth of Schools

Location : Remote - EST Time

Employment Type : Full-Time

Why Join New Story?

  • Mission-Driven Work : Contribute to a cause that supports student achievement and developmental growth.
  • Collaborative Culture : Be part of the marketing team that partners closely with our schools, HR, and Leadership.
  • Growth Opportunities : Develop professionally through training, mentorship, and potential advancement pathways.
  • Competitive Benefits : Enjoy health, dental, vision insurance, 401(k) with company match, and employer-paid life and disability coverage.
  • Paid Time Off (PTO) : Generous PTO and paid holidays.
  • Tuition Reimbursement : Financial support for continuing education.
  • Flexible Work : Remote-first role with occasional travel required for team collaboration, meetings and training sessions.

Your Role as a Marketing Manager - Enrollment & Growth :

The Marketing Manager, Enrollment & Growth, is responsible for driving student enrollment and revenue growth across New Story schools. This role blends strategic market positioning with hands-on campaign leadership to ensure our schools are clearly differentiated, highly visible, and effectively supported by innovative marketing programs.

Reporting to the Senior Director of Marketing and Communications, the Marketing Manager oversees three Marketing Specialists and partners closely with Operations, Admissions, and Business Development to align marketing initiatives with organizational priorities

Key Responsibilities :

  • Enrollment Growth & Market Positioning :
  • Drive enrollment growth and strengthen brand visibility through developing and implement marketing strategies that increase enrollment and awareness for New Story schools.

  • Conduct competitive analysis to strengthen school positioning in the market and create compelling messaging and differentiators that highlight the value of New Story schools to families and districts.
  • Partner with Admissions and Business Development to build go-to-market strategies that generate qualified leads and support enrollment targets.
  • Campaign Leadership & Execution :
  • Lead the development and execution of integrated campaigns (digital, print, events, community outreach, PR).

  • Oversee school-level marketing initiatives, ensuring consistency in brand, messaging, and quality and collaborate with the digital marketing team on paid campaigns, email nurturing, SEO / SEM, and HubSpot workflows.
  • Track campaign performance, analyze ROI, and recommend improvements.
  • Team Leadership & Development :
  • Manage and mentor three Marketing Specialists, ensuring alignment of priorities and high-quality execution.

  • Provide clear goals, coaching, and professional development opportunities to support team growth.
  • Foster a collaborative and innovative team culture.
  • Sales & Enrollment Enablement :
  • Equip Admissions and Business Development teams with marketing tools, collateral, and talking points.

  • Develop success stories, case studies, and content that demonstrate outcomes and build credibility with families and districts.
  • Partner with school leaders to ensure marketing strategies align with student needs and district expectations.
  • What You Bring :

  • Bachelor’s degree in Marketing, Communications, or related field.
  • 5–7 years of experience in marketing, with at least 2 years in a management role.
  • Demonstrated success in enrollment, growth, or market strategy (education or EdTech experience a plus).
  • Strong understanding of integrated marketing campaigns and sales enablement.
  • Excellent leadership, coaching, and project management skills.
  • Strong analytical mindset with experience in reporting and data-driven decision-making.
  • Outstanding written, verbal, and presentation skills.
  • Preferred Qualifications :

  • Ability to thrive in a fast-paced, deadline-driven environment.
  • Strong collaborator with the ability to influence across teams.
  • Be Part of a Team That Values People First

    At New Story, we are committed to diversity, equity, and inclusion in all aspects of employment. We welcome applicants from all backgrounds to join us in our mission to create opportunities for every student and employee to thrive.

    serp_jobs.job_alerts.create_a_job

    Manager Growth Marketing • Westerville, OH, US

    Job_description.internal_linking.related_jobs
    Remote Finance Director - AI Trainer ($50-$60 / hour)

    Remote Finance Director - AI Trainer ($50-$60 / hour)

    Data Annotation • Lancaster, Ohio
    serp_jobs.filters.remote
    serp_jobs.job_card.full_time +1
    We are looking for a finance professional to join our team to train AI models.You will measure the progress of these AI chatbots, evaluate their logic, and solve problems to improve the quality of ...serp_jobs.internal_linking.show_more
    serp_jobs.last_updated.last_updated_variable_days • serp_jobs.job_card.promoted
    Junior Marketing Operations Manager

    Junior Marketing Operations Manager

    VirtualVocations • Columbus, Ohio, United States
    serp_jobs.job_card.full_time
    A company is looking for an Associate Marketing Operations Manager.Key Responsibilities Assist with marketing reporting and analyze lead quality and funnel performance Administer and optimize th...serp_jobs.internal_linking.show_more
    serp_jobs.last_updated.last_updated_variable_days • serp_jobs.job_card.promoted
    Principal Product Marketing Manager

    Principal Product Marketing Manager

    VirtualVocations • Columbus, Ohio, United States
    serp_jobs.job_card.full_time
    A company is looking for a Principal Product Marketing Manager for Jira Product Discovery.Key Responsibilities Own and evolve messaging and positioning for Jira Product Discovery to clearly artic...serp_jobs.internal_linking.show_more
    serp_jobs.last_updated.last_updated_30 • serp_jobs.job_card.promoted
    Social Media Engagement Manager

    Social Media Engagement Manager

    VirtualVocations • Columbus, Ohio, United States
    serp_jobs.job_card.full_time
    A company is looking for a Communications Manager - Social and Engagement.Key Responsibilities Manage and grow brand presence across key social media platforms, ensuring consistency and engagemen...serp_jobs.internal_linking.show_more
    serp_jobs.last_updated.last_updated_variable_days • serp_jobs.job_card.promoted
    Partner Marketing Manager

    Partner Marketing Manager

    VirtualVocations • Columbus, Ohio, United States
    serp_jobs.job_card.full_time
    A company is looking for a Partner Marketing Manager who will focus on building relationships and driving joint go-to-market strategies. Key Responsibilities Design and execute co-marketing progra...serp_jobs.internal_linking.show_more
    serp_jobs.last_updated.last_updated_30 • serp_jobs.job_card.promoted
    B2B Sales Representative

    B2B Sales Representative

    Rogers Agency • Lancaster, OH, US
    serp_jobs.job_card.full_time
    If you're exploring sales careers, you already know it's the perfect industry to make a difference and get ahead.You can sell just about anywhere. the key is knowing how to spot the right o...serp_jobs.internal_linking.show_more
    serp_jobs.last_updated.last_updated_30 • serp_jobs.job_card.promoted
    Head of Growth Marketing

    Head of Growth Marketing

    VirtualVocations • Columbus, Ohio, United States
    serp_jobs.job_card.full_time
    A company is looking for a Head of Marketing.Key Responsibilities Own growth outcomes : qualified leads, activation, and revenue Build an education-driven content engine including guides, videos,...serp_jobs.internal_linking.show_more
    serp_jobs.last_updated.last_updated_30 • serp_jobs.job_card.promoted
    Remote Investment Analyst – AI Trainer ($50-$60 / hour)

    Remote Investment Analyst – AI Trainer ($50-$60 / hour)

    Data Annotation • Lancaster, Ohio
    serp_jobs.filters.remote
    serp_jobs.job_card.full_time +1
    We are looking for a finance professional to join our team to train AI models.You will measure the progress of these AI chatbots, evaluate their logic, and solve problems to improve the quality of ...serp_jobs.internal_linking.show_more
    serp_jobs.last_updated.last_updated_variable_days • serp_jobs.job_card.promoted
    Community Manager

    Community Manager

    Wallick Communities • Marysville, OH, US
    serp_jobs.job_card.full_time
    Location : Helen Evans (Marysville, OH).Make a Difference—And Own Your Future.Join Wallick Communities , a 100% employee-owned company with over 55 years of experience in providing affordable ...serp_jobs.internal_linking.show_more
    serp_jobs.last_updated.last_updated_30 • serp_jobs.job_card.promoted
    Segment Marketing Manager

    Segment Marketing Manager

    VirtualVocations • Columbus, Ohio, United States
    serp_jobs.job_card.full_time
    A company is looking for a Manager, Segment Marketing (provider, public sector, broker).Key Responsibilities Develop and execute segment-specific marketing plans to support business objectives an...serp_jobs.internal_linking.show_more
    serp_jobs.last_updated.last_updated_30 • serp_jobs.job_card.promoted
    Senior Growth Marketing Manager

    Senior Growth Marketing Manager

    VirtualVocations • Columbus, Ohio, United States
    serp_jobs.job_card.full_time
    A company is looking for a Senior Growth Marketing Manager.Key Responsibilities Plan, execute, and optimize multi-channel campaigns to drive awareness and engagement with in-market buyers Build ...serp_jobs.internal_linking.show_more
    serp_jobs.last_updated.last_updated_30 • serp_jobs.job_card.promoted
    Senior Partner Marketing Manager

    Senior Partner Marketing Manager

    VirtualVocations • Columbus, Ohio, United States
    serp_jobs.job_card.full_time
    A company is looking for a Senior Partner Marketing Manager to oversee partner marketing strategy and execution.Key Responsibilities Develop and maintain engaging marketing initiatives for partne...serp_jobs.internal_linking.show_more
    serp_jobs.last_updated.last_updated_30 • serp_jobs.job_card.promoted
    Marketing Manager

    Marketing Manager

    VirtualVocations • Columbus, Ohio, United States
    serp_jobs.job_card.full_time
    A company is looking for a Marketing Manager to support its marketing department through various communication channels.Key Responsibilities Manage website updates and maintain product and partne...serp_jobs.internal_linking.show_more
    serp_jobs.last_updated.last_updated_30 • serp_jobs.job_card.promoted
    B2B Marketing Leader

    B2B Marketing Leader

    VirtualVocations • Columbus, Ohio, United States
    serp_jobs.job_card.full_time
    A company is looking for a SVP B2B Marketing to lead marketing efforts and drive growth in the enterprise and mid-market space. Key Responsibilities Develop and execute a comprehensive B2B marketi...serp_jobs.internal_linking.show_more
    serp_jobs.last_updated.last_updated_variable_days • serp_jobs.job_card.promoted
    Remote Corporate Development Analyst – AI Trainer ($50-$60 / hour)

    Remote Corporate Development Analyst – AI Trainer ($50-$60 / hour)

    Data Annotation • Lancaster, Ohio
    serp_jobs.filters.remote
    serp_jobs.job_card.full_time +1
    We are looking for a finance professional to join our team to train AI models.You will measure the progress of these AI chatbots, evaluate their logic, and solve problems to improve the quality of ...serp_jobs.internal_linking.show_more
    serp_jobs.last_updated.last_updated_variable_days • serp_jobs.job_card.promoted
    Growth Marketing Manager

    Growth Marketing Manager

    VirtualVocations • Columbus, Ohio, United States
    serp_jobs.job_card.full_time
    A company is looking for a Growth Marketing Manager to design and optimize growth programs across various channels.Key Responsibilities Own lifecycle email campaigns with clear activation and con...serp_jobs.internal_linking.show_more
    serp_jobs.last_updated.last_updated_30 • serp_jobs.job_card.promoted
    Senior Content Marketing Manager

    Senior Content Marketing Manager

    VirtualVocations • Columbus, Ohio, United States
    serp_jobs.job_card.full_time
    A company is looking for a Senior Content Marketing Manager.Key Responsibilities Develop and lead the global content strategy and calendar aligned with business priorities and industry trends Pl...serp_jobs.internal_linking.show_more
    serp_jobs.last_updated.last_updated_30 • serp_jobs.job_card.promoted
    Remote FP&A Manager – AI Trainer ($50-$60 / hour)

    Remote FP&A Manager – AI Trainer ($50-$60 / hour)

    Data Annotation • Lancaster, Ohio
    serp_jobs.filters.remote
    serp_jobs.job_card.full_time +1
    We are looking for a finance professional to join our team to train AI models.You will measure the progress of these AI chatbots, evaluate their logic, and solve problems to improve the quality of ...serp_jobs.internal_linking.show_more
    serp_jobs.last_updated.last_updated_variable_days • serp_jobs.job_card.promoted