Lead Performance Product ManagerVirtualVocations • Racine, Wisconsin, United States
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Lead Performance Product Manager
VirtualVocations • Racine, Wisconsin, United States
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A company is looking for a Lead Performance Product Manager to join their Direct-to-Consumer team.
Key Responsibilities
Drive revenue impact through optimized pricing, promotions, and loyalty strategies
Build and deploy playbooks to enhance player loyalty and lifetime value
Identify drop-off points in the D2C journey and implement strategies to improve conversion rates
Required Qualifications
5-7 years in product management, performance marketing, or growth roles within gaming, consumer apps, or e-commerce
Proven track record of driving monetization and engagement outcomes
Highly analytical with expertise in BI tools and performance measurement
Strong ability to design and scale growth frameworks across multiple titles
Experience in A / B testing, retention mechanics, and monetization strategies
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Lead Product Manager • Racine, Wisconsin, United States
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