Overview
We’re hiring a Hands-On Creator / Strategist. You’ll plan, shoot, edit, write, publish, and measure social content that grows our audience and generates real estate opportunities. You’ll be based in our Hoboken HQ and out in the field across Hoboken / Jersey City, capturing neighborhood moments, agent stories, client wins, and listing content.
This is not a “post-and-hope” job. It’s an end-to-end role for someone who loves short-form video, understands platform nuance, and can turn views and DMs into showings and listing appointments.
You Might Be a Fit If You
- Are a filmmaker + writer in one; you can storyboard a 30-second neighborhood reel, shoot it on Tuesday, edit it on Wednesday, and publish it with a tight caption on Thursday.
- Know the difference between a good clip and a thumb-stopping one, and can explain why.
- Can talk shop about hooks, retention curves, CTAs, and why the first 2 seconds matter.
- Enjoy getting out in the community and working shoulder-to-shoulder with agents.
- Balance creativity with business; you’re as proud of a DM LIST lead magnet as of a cinematic walk-through.
Particulars
This is a full-time, in-office position at 323 Washington St., with frequent local field work; some evenings / weekends for open houses or events.Ability to carry equipment (up to ~25 lbs) and move between properties / neighborhood venues.Competitive salary with a full benefits package.Compensation
$65,000 yearly
Responsibilities
Create
Own the full content lifecycle briefs → shot lists → filming (phone or mirrorless) → editing (Reels / Shorts / TikTok) → thumbnails → captions → CTAs → publish.Produce short-form vertical videos (10–60s), listing highlights, micro-neighborhood tours, agent spotlights, client testimonials, and timely market explainers.Capture media on-site property tours, behind-the-scenes on photo / video days, community events, local businesses, and quick interviews with agents / clients.Strategize
Build a monthly content calendar aligned to our business goals (listings, open houses, recruiting, brand).Translate goals into content pillars, series, and weekly hooks; maintain a running backlog of creative ideas.Define platform-specific approaches for Instagram, TikTok, YouTube Shorts, Facebook, and LinkedIn.Publish & Manage
Post natively (where needed) and via a scheduler; manage comments / DMs and escalate buyer / seller leads.Maintain our brand voice—polished, high-energy, helpful—and ensure legal / brand compliance (e.g., fair housing, brokerage disclosures).Measure & Optimize
Track KPIs such as views, watch time, saves, shares, profile taps, link clicks, DM keywords, and lead conversions.Run simple A / B tests on hooks, captions, and thumbnails; report weekly with insights and next steps.Collaborate with leadership and sales ops to connect social campaigns to CRM pipeline outcomes.Qualifications
Short-form video : confident with iPhone / Android (or mirrorless), gimbal, on-camera mics; strong vertical-video editing (CapCut, Final Cut, or Premiere).Design & writing : clean graphic chops (Canva / Adobe); excellent copy for hooks, captions, and on-screen text.Platform fluency : Instagram (Reels / Stories), TikTok, YouTube Shorts; Longer-form posts for LinkedIn and Facebook; Blog and Email marketing a plus.Publishing & analytics : Meta Business Suite, TikTok Analytics, YouTube Studio; UTM links and simple dashboards (Sheets / Data Studio a plus).Project management : calendar discipline, shot-list creation, asset organization, fast turnaround.About Company
The Jill Biggs Group is a high-producing real estate team with a large market share in Northeastern New Jersey. We are ranked as a top real estate team in New Jersey and the US by Real Trends and The Wall Street Journal.
#J-18808-Ljbffr
