VP, Commerce & Retail Media

Overview

This is a remote opportunity. The VP, Commerce & Retail Media will join a dynamic, collaborative, growth-oriented capability team within dentsu Media's investment management and activation group, serving Carat, dentsu X, and iProspect. As a leader within this fast-growing media practice, you will grow and lead a team responsible for delivering excellence in media planning, buying, and investment operations. You will help define dentsu Media's holistic commerce & retail media vision and strategy and help build our vision for the future of retail. You will manage several key client relationships, with the retail media activation teams for those clients reporting directly to you. You will contribute to defining our products and capabilities, building our tools, participating in pitches, and working with the Commerce ELT to shape how Commerce and Retail Media grows at dentsu. You will report to the SVP, Commerce & Retail Media.

Responsibilities

CAPABILITY / TEAM LEADERSHIP

Manage a large, distributed team of practitioners, promoting a culture of media excellence and collaboration that encourages learning and improvement.

Oversee the implementation and execution of the best commerce and retail media planning and buying.

Support business development efforts and contribute to new & organic growth.

VISION & STRATEGY

Participate in the development and communication of dentsu Media's forward-looking vision for commerce and retail media.

Define and deliver the holistic commerce & retail media strategy, inclusive of onsite and offsite media.

Champion innovation efforts spanning the practice, from ideation through execution, bringing first-to-market solutions, tools, and processes to remain at the forefront of the retail industry.

CROSS-FUNCTIONAL COLLABORATION & INTEGRATION

Navigate a matrixed organization with several teams touching commerce and retail across the network.

Build relationships with internal stakeholders and cross-functional capability leaders to identify partnership, integration, and upselling / cross-selling opportunities.

Collaborate with creative, analytics, and product teams to unlock and facilitate holistic commerce & retail solutions that address market & client needs.

CLIENT STEWARDSHIP

Be the primary contact for retail leaders within client organizations, gaining an understanding of their needs and providing tailored solutions.

Conduct regular client reviews and meetings to assess client satisfaction and address any concerns or issues. Provide exec-level guidance on integrated media planning efforts such as budget allocations, on-site and off-site buying strategies, closed loop analysis, and more.

Required experience

8 or more years of experience in digital marketing

5+ years' experience in professional services

3+ years' experience either working for a Retail Media Network or a Brand executing retail media

Proven track record of converting retail media into business results

Demonstrable knowledge of the US retail environment, including the AdTech required to execute retail media advertising

Demonstrated success in building and managing complex business processes across multiple internal teams

Amazon Advertising experience

The annual salary range for this position is $136,000 - $219,650. Placement within the salary range is based on a variety of factors, including relevant experience, knowledge, skills, and other factors permitted by law. Benefits available with this position include :

Medical, vision, and dental insurance

Life insurance

Short-term and long-term disability insurance

401k

Flexible paid time off

At least 15 paid holidays per year

Paid sick and safe leave

Paid parental leave

Dentsu also complies with applicable state and local laws regarding employee leave benefits. For details regarding Dentsu benefits, please visit the Dentsu benefits page. To begin the application process, please click the Apply button at the top of this job posting. Applications will be reviewed on an ongoing basis, and qualified candidates will be contacted for next steps. #LI-AD2 #LI-remote

Location

New York

Brand

Carat

Time Type

Full time

Contract Type

Permanent

Dentsu is committed to providing equal employment opportunities to all applicants and employees. We do this without regard to race, color, national origin, sex, sexual orientation, gender identity, age, pregnancy, childbirth or related medical conditions, ancestry, disability, marital status, political affiliation, religious practices and observances, citizenship status, genetic information, veteran status, or any other basis protected under applicable federal, state, or local law. Dentsu is also committed to providing reasonable accommodations to individuals with disabilities and disabled veterans. If you need an accommodation, please email ApplicantAccommodations@dentsu.com to let us know the nature of your accommodation request and your contact information. We are here to support you.

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