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Sr Mgr, Service Line Marketing

Sr Mgr, Service Line Marketing

Children's Mercy Kansas CityKansas City, MO, US
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Children's Mercy Service Line Marketing Senior Manager

Do you envision finding a meaningful role with an inclusive and compassionate team? At Children's Mercy, we believe in making a difference in the lives of all children and shining a light of hope to the patients and families we serve. Our employees make the difference, which is why we have been recognized by U.S. News & World Report as a top pediatric hospital, for eleven consecutive years.

Children's Mercy is in the heart of Kansas City a metro abounding in cultural experiences, vibrant communities and thriving businesses. This is where our patients and families live, work and play. This is a community that has embraced our hospital and we strive to say thanks by giving back. As a leader in children's health, we engage in meaningful programs and partnerships throughout the region so that we can improve the lives of children beyond the walls of our hospital.

Overview

The Service Line Marketing Senior Manager is essential to supporting the hospital's strategic goals related to market share and reputation. The Service Line Marketing Senior Manager works closely with the Director of Marketing to develop and implement strategies and tactics to support national reputation management, local / regional reputation management and local / regional market share for the medical audience. The Senior Manager also works with service line leadership and communications and marketing teams to develop integrated service line marketing plans, goals, strategies, tactical deliverables, timelines and metrics. The Service Line Marketing Senior Manager role is the primary liaison with leadership in high priority research, medical and surgical departments; provides proactive consultation and communications; and responds promptly to client-initiated interaction to maintain a positive image of the department at all times. The Service Line Marketing Senior Manager develops ongoing relationships with assigned service line leaders and staff to facilitate communication and service, collaborates to ensure informed decision-making and adherence to marketing strategy, identifies marketing opportunities, provides marketing leadership and high-level strategic counsel and monitors execution of promised deliverables.

At Children's Mercy, we are committed to ensuring that everyone feels welcomed within our walls. A successful candidate for this position will join us as we strive to create a workplace that reflects the community we serve, as well as our core values of kindness, curiosity, inclusion, team and integrity.

Additionally, it's important to us that we remain transparent with all potential job candidates. Because we value the safety of the patients and families we serve, as well as the Children's Mercy staff, we want to let you know that the seasonal influenza vaccine is a condition of employment for all employees in our organization. New employees must be willing to be vaccinated if found non-immune to measles, mumps, rubella (MMR) and chicken pox (varicella) and / or without evidence of tetanus, diphtheria, acellular pertussis (Tdap) vaccination since 2005. If you are selected for this position, you will be asked to supply your immunization records as proof of vaccination. If you have any concerns about receiving these vaccines, medical and / or religious exemptions can be further discussed with Human Resources.

Responsibilities

  • National Reputation Management Leads development of service-line marketing plans, strategies and deliverables to influence US News World Report reputation scores on a national, fiscal-year basis.
  • Local / Regional Reputation Management Market Share Leads and manages development of service-line marketing plans, strategic recommendations, project plans or ad-hoc strategy to support growth or maintenance of our local / regional reputation and market share.
  • Special Marketing Projects and Initiatives Leads development and implementation of marketing strategy and communications to support hospital-wide strategic initiatives.
  • Team Leadership

Qualifications

  • Bachelor's Degree in Public Relations, Journalism, Marketing, Communications or similar field or 7 or more years experience in marketing, public relations or communications management
  • Benefits at Children's Mercy

    The benefits plans at Children's Mercy are one of many reasons we are recognized as one of the best places to work in Kansas City. Our plans are designed to meet the changing needs of our employees and their families.

    Learn more about Children's Mercy benefits.

    Starting Pay

    Our pay ranges are market competitive. The pay range for this job begins at $39.59 / hr, but your offer will be determined based on your education and experience.

    EEO Employer / Disabled / Vet

    Children's Mercy hires individuals based on their job skills, expertise and ability to maintain professional relationships with fellow employees, patients, parents and visitors. A personal interview, formal education and training, previous work experience, references and a criminal background investigation all are factors used to select the best candidates. The hospital does not discriminate against prospective or current employees based on the race, color, religion, sex, national origin, age, disability, creed, genetic information, sexual orientation, gender identity or expression, ancestry or veteran status. A drug screen will be performed upon hire. Children's Mercy is smoke and tobacco free.

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    Mgr Marketing • Kansas City, MO, US

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