Senior Director, Sales Compensation & Effectiveness

Overview

Senior Director, Sales Compensation & Effectiveness at The RealReal

We are seeking a hands-on, strategic, analytical and results-driven leader to join our team as the Senior Director of Sales Compensation & Effectiveness. In this critical role, you will lead the design, implementation, and management of sales compensation plans, territory alignments, and quota-setting processes to drive revenue growth and operational efficiency. This role will partner closely with Sales, Finance, HR, and Executive Leadership to create rewards and territory strategies that align with The RealReal’s business objectives, incentivize high performance, and ensure scalability.

Responsibilities

• Sales Compensation Strategy & Design : Develop and implement competitive, equitable, and motivating sales compensation plans that align with company goals and industry benchmarks. Analyze compensation structures to ensure they drive desired sales behaviors, support retention, and maximize ROI. Oversee regular reviews and updates to compensation plans to adapt to market trends, business needs, and performance data.
• Territory & Quota Management : Design and optimize sales territory alignments to maximize coverage, efficiency, and revenue potential. Establish fair, achievable, and data-driven quotas that align with company growth objectives and market realities. Leverage data analytics to assess territory performance and adjust strategies as needed. Design sales rep books of business, assess productivity, and oversee the book of business adjustment SOPs and adjustment execution.
• Sales Performance Analytics : Build and maintain robust reporting systems to track sales performance, compensation effectiveness, quota attainment and territory productivity. Provide actionable insights to Sales Leadership and Finance to inform strategic decisions. Identify trends, risks, and opportunities through advanced data analysis and forecasting models.
• Operational Excellence : Streamline processes for compensation administration, territory management, and quota setting to enhance efficiency and scalability. Implement tools and technologies (e.g., CRM, compensation software) to support data-driven decision-making and operational workflows. Ensure compliance with legal, regulatory, and internal policies related to compensation and sales operations.
• Cross-Functional Collaboration : Partner with Sales Operations Strategy & Planning and Finance to align compensation and headcount budgets with financial goals and drive forecast accuracy. Work with People Team to ensure compensation plans support talent acquisition and retention strategies. Collaborate with Sales Leadership to align strategies with field execution and goals. Partner with Sales technology teams to design and implement new technological capabilities to enhance rep productivity and client experience related to quotas, territories and books.
• Leadership & Team Development : Lead, mentor, and develop a high-performing team responsible for sales compensation, territory planning, quota management and rep performance operations. Foster a culture of accountability, collaboration, and continuous improvement.

Qualifications

What You Bring To The Role

Minimum Requirements :

Preferred Requirements :

Compensation, Benefits, + Perks

The expected salary range for this role is $210,000-$230,000. To determine starting pay we carefully consider a variety of factors, including primary work location and an evaluation of a candidate’s skills, experience, market demands, and internal parity. Additionally, salary is just one component of TRR’s total rewards package. Depending on role, employees may also be eligible for a bonus program, incentive pay and benefits.

The RealReal is the world’s largest online marketplace for authenticated, resale luxury goods, with 37 million members. We provide a safe and reliable platform for consumers to buy and sell their luxury items. We have hundreds of in-house gemologists, horologists, and brand authenticators who inspect thousands of items each day. As a sustainable company, we give new life to pieces by thousands of brands across numerous categories—including women’s and men’s fashion, fine jewelry and watches, art, and home—in support of the circular economy. We make selling effortless with free virtual appointments, in-home pickup, drop-off, and direct shipping. We handle all of the work for consignors, including authenticating, using AI and machine learning to determine optimal pricing, photographing and listing their items, as well as shipping and customer service.

Equal Employment Opportunity & Accommodations

The RealReal is committed to providing an equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity or expression, or Veteran status. We will consider qualified applicants for a position regardless of arrest or conviction records. At TRR, People Come First. That’s why diversity and inclusion are vital to our priorities as an equal opportunity employer. You can read about our Diversity Equity and Inclusion program here.

Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions. The employee is regularly required to sit; use hands to finger, handle, or feel and talk or hear. The employee is occasionally required to stand; walk; reach with hands and arms; climb or balance; stoop, kneel, crouch, or crawl; and taste or smell. The employee must occasionally lift and / or move up to 10 pounds. Specific vision abilities required by this job include close vision. The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job.

Job Details

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