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Senior Account-Based Marketing Manager

Senior Account-Based Marketing Manager

VirtualVocationsWorcester, Massachusetts, United States
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A company is looking for a Senior Account-Based Marketing Manager.

Key Responsibilities

Develop and execute targeted 1 : 1 and 1 : few campaigns aligned to strategic goals

Manage day-to-day execution of ABM initiatives with cross-functional teams

Analyze performance metrics and provide actionable recommendations to stakeholders

Required Qualifications

4+ years of experience in Account-Based Marketing, Demand Generation, or Growth Marketing in B2B SaaS

Experience executing high-impact ABM campaigns

Comfort using first and third-party intent data for account strategies

Strong analytical skills for monitoring and reporting performance metrics

Ability to manage multiple initiatives in a fast-paced startup environment

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Senior Marketing Manager • Worcester, Massachusetts, United States

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