Business Development Manager

Business Development Manager

Job Summary :

The  Business Development Manager  is responsible for driving measurable growth in client services by  strengthening existing referral partnerships and sourcing new strategic relationships.  This role is highly results-driven, with success measured by  increased client admissions, service hours, and revenue growth.  The ideal candidate is a proactive problem-solver who can  identify, establish, and optimize key partnerships  to position our company as the  preferred home care provider in the region.

Key Responsibilities :

1. Expand & Optimize Referral Partnerships

Strengthen relationships with existing referral sources  (hospitals, skilled nursing facilities, assisted living communities, home health agencies, etc.) to increase the number of clients and service hours.

Target and establish new high-value relationships  with professionals who influence senior care decisions, such as :

Hospital case managers & discharge planners  (ensuring seamless transitions to home care).

Financial advisors & elder law attorneys  (who manage funds for seniors needing home care).

Social workers & care coordinators  (who assess and refer seniors to services).

Develop a strategic engagement plan  for the local hospital system to position our company as the  preferred home care provider  and increase their referral volume.

2. Drive Client Growth & Market Expansion

Create and execute a business development strategy  to drive  new service opportunities and increased revenue.

• Analyze hospital discharge processes and  develop solutions  to ensure our services are seamlessly integrated into their patient care pathway.

Network within senior care and financial planning communities  to identify untapped opportunities for service growth.

Monitor referral trends, analyze gaps, and implement strategies  to improve conversion rates from referrals to active clients.

3. Deliver Measurable Results

Performance will be measured by  increases in :

Track all outreach efforts, referral source engagement, and business development activities in a  CRM system.

Qualifications & Requirements :

3+ years of experience in sales, business development, or relationship management  (preferably in healthcare, home care, or senior services).

Ability to  develop and execute strategic plans to secure referral partnerships.

Strong problem-solving and negotiation skills to  position our company as the top choice for home care services.

Salary and Benefits :

Work Environment :

This role is primarily field / community-based, requiring the ability to adapt to various weather conditions. Candidates must also be comfortable working from their vehicle as needed.

Physical Demands :

Duties include walking, sitting, and standing, with occasional lifting of files or records (typically under 5 pounds). The ability to operate a motor vehicle is required. When in the office, extended periods of computer and phone use may be necessary.