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Google Ads & SEM Specialist Job at GrowthAssistant in Boston

Google Ads & SEM Specialist Job at GrowthAssistant in Boston

MediabistroBoston, MA, United States
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  • serp_jobs.job_card.full_time
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GrowthAssistant is looking for a Google Ads & SEM Specialist for our growth marketing team. This teammate will provide support with SEM campaign execution through keyword research, ad copy, and performance monitoring, while assisting with localization, reporting, and landing page optimization.

This is a great opportunity for someone who wants to work with a growing brand and wants continuous learning and growth during their career.

Benefits

  • Work From Home
  • Attendance, Performance, and Referral Bonuses
  • Paid Holidays and Time Off
  • Health Insurance Card

The Role

  • Support SEM campaign setup : keywords, ad copy, and landing pages
  • Conduct keyword and competitor research using Ahrefs, SEMrush, and Keyword Planner, etc.
  • Work with regional teams to localize or refine keywords and ad copy
  • Review search terms daily and apply negative keywords
  • Monitor daily spend pacing and report variances
  • Assist with landing page updates and A / B tests
  • Pull and analyze SEM performance data for weekly and monthly reporting

    • The Requirements

  • 3 - 4+ years of SEM experience
  • 2+ years of experience with Google Ads, Ahrefs, SEMRush or a similar tools
  • Proficiency in the English language, both written and verbal
  • Proficient in Excel or Google Sheets / Doc (V-lookups, pivot tables, etc.)
  • Strong editing skills - client to provide supportive tools (Grammarly, ChatGPT, etc.)
  • Self-motivated and proactive with a desire to learn
  • Hands-on experience with Google Search Ads
  • Comfortable with spreadsheet-based analysis and formulas
  • Ability to work PST

    • Nice to Have

  • Basic familiarity with Salesforce reporting
  • Ability to edit or adapt creative assets using Figma (other design tool)
  • Candidate 1 (of 2) nice-to-have experience with new market SEM launches
  • Candidate 2 (of 2) nice-to-have experience with landline large budget SEM campaigns

    • We are looking for someone who wants to grow as part of a team. Ideal candidates desire to learn and grow, take on more responsibilities along the way, and be resourceful enough to gather enough information to help provide accurate analysis and insights. Join our team now!

    #J-18808-Ljbffr

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    Specialist Google Ads • Boston, MA, United States

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