SEM ManagerVirtualVocations • Lowell, Massachusetts, United States
SEM Manager
VirtualVocations • Lowell, Massachusetts, United States
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A company is looking for a SEM Manager to oversee paid search campaigns and drive customer acquisition.
Key Responsibilities
Plan, develop, and execute SEM strategies and paid search campaigns to maximize ROI
Conduct keyword research, manage bids, and optimize campaign performance metrics
Analyze campaign data, provide performance reports, and collaborate with cross-functional teams
Required Qualifications
Bachelor's degree in marketing, analytics, statistics, or a related field
5+ years of experience in managing paid search campaigns, specifically with Google and Bing Ads
Proficiency in data analysis and advanced Excel skills
Experience in experimentation design and conversion rate optimization
Certifications in Google and Bing are a plus
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Sem Manager • Lowell, Massachusetts, United States
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