Marketing Copywriter
Plutus MediaUSjob_description.job_card.variable_days_ago
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job_description.job_card.job_descriptionSales-Driven Copywriting : Create persuasive copy for outbound campaigns, landing pages, and proposals that drive conversions. B2B Positioning : Translate complex solutions into clear, compelling narratives tailored to decision-makers in high-ticket sales cycles. Media Buying Support : Write performance-focused copy for paid campaigns (social, search, and programmatic) optimized for ROI. Demand Generation : Contribute to campaigns designed to generate leads and nurture them through the funnel. Sales Team Collaboration : Partner with sales to align messaging with pipeline priorities and renewal opportunities. Fluent in English (spoken and written). Specialises in sales funnel. Proven B2B marketing and sales experience , especially in high-ticket sales cycles. Hands-on experience writing for media buying campaigns in a B2B context. Strong understanding of conversion-focused copywriting principles. Ability to collaborate across marketing and sales to achieve performance goals. Direct Business Impact : Your work will directly fuel client acquisition and retention. Performance-Based Growth : Competitive salary + bonuses tied to revenue outcomes. B2B Focus : Work with SaaS and tech companies operating at the forefront of innovation. Career Development : Grow into a strategic revenue-focused marketer and copywriter.
This role is built for a results-driven copywriter who understands how to communicate value to B2B decision-makers and support revenue growth. You’ll be writing copy not just for brand awareness, but for sales, renewals, and client acquisition.
You’ll work closely with sales and marketing leadership to :
- Support outbound campaigns, from email sequences to LinkedIn outreach.
- Write persuasive ad copy aligned with B2B media buying strategies.
- Develop sales enablement content such as case studies, one-pagers, and proposals.
- Optimize messaging for conversions across landing pages, funnels, and presentations.
Key Responsibilities :
Requirements
Benefits
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Marketing Copywriter • US
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