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Senior Data Strategy Lead

Senior Data Strategy Lead

VirtualVocationsAppleton, Wisconsin, United States
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A company is looking for a Senior GTM Data Strategy Lead.

Key Responsibilities

Own the third-party data vendor strategy and manage relationships with data vendors

Refine data sourcing processes to optimize account and contact engagement for sales teams

Evaluate and implement new AI-based tools to enhance the GTM data strategy

Required Qualifications

10+ years of experience in Sales Strategy, Operations, or Marketing Operations

5+ years of experience managing third-party data vendors

Deep expertise in CRM platforms, specifically Salesforce

Demonstrated experience in data modeling, governance, and quality management

A bachelor's degree is required

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Strategy Lead • Appleton, Wisconsin, United States

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