Signet Jewelers is hiring : eCommerce Digital Marketing Specialist (REMOTE) in Ir

eCommerce Digital Marketing Specialist (REMOTE)

Base pay range : $60,000.00 / yr - $70,000.00 / yr

Signet Jewelers is the world's largest retailer of diamond jewelry, operating more than 2,800 stores worldwide under the iconic brands : Kay Jewelers, Zales, Jared, H.Samuel, Ernest Jones, Peoples, Banter by Piercing Pagoda, Rocksbox, JamesAllen.com and Diamonds Direct. We are a people-first company and this core value is at the heart of everything we do. There are dynamic career paths awaiting you – rewarding opportunities to impact the lives of others and inspire love. Join us!

Overview

Job Profile Summary : Responsibilities include managing, executing, planning, process, strategy and implementation of the Emails and SMS program, while delivering growth in key email and SMS KPIs and supporting brand positioning. This role creates the monthly calendars for daily marketing sends while developing trigger emails and drip campaigns.

Responsibilities

Independently ideate and strategize all Email and SMS content via monthly calendars. Includes supporting promotions, creating a branded customer experience through storytelling, managing the design, proofing, and testing process, managing product placement, managing copy, proofreading, and legal language – all within tight deadlines. Traffics campaigns from concept to deployment.

Track and report all KPIs weekly, monthly, quarterly, and daily as needed. Deliver channel reporting for key weekly meetings (e.g., Weekly Trade, SLT Trade Prep).

Integrate CRM strategy into day-to-day activities by developing and activating segmentation logic for all email and SMS campaigns and automations.

Conceptualize, deploy, and manage email and SMS triggered sends, automations, and ad-hoc campaigns. Work cross-functionally with internal teams and external vendors.

Support other marketing channels and initiatives via cross-channel campaigns. Coordinate with buyers and merchants for cross-departmental alignment on all campaigns.

Qualifications

Education Required : Bachelor’s degree in related field

Experience : Digital Marketing experience in one or more of the channels above (1+ years)

Technical / Other Skills : Experience with Google AdWords, DV360, Facebook Business Manager

Analytics : Adobe Analytics, Google Analytics, or other reporting platforms is a plus

Benefits

Salary Range : $60,000.00 – $70,000.00. Base pay offered may vary by geographic region and other factors.

Premium Healthcare Coverage : Medical, dental, and vision plans.

401(k) with Company Match

Generous Time Off

Diversity, Equity & Inclusion Programs

Career Growth & Development

Exclusive Perks

Details

Seniority level : Entry level

Employment type : Full-time

Job function : Management and Marketing

Industries : Retail

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