Senior Product Marketing ManagerIFG - International Financial Group • Washington, DC, United States

Senior Product Marketing Manager

IFG - International Financial Group • Washington, DC, United States

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Overview

Talent Acquisition Specialist @IFG | Hiring for - Gaming, Tech, Digital, Legal and Construction talent across US and Canada. Let's Connect for future…

Job Description

You’ll be joining a digitally driven B2B performance marketing team focused on delivering relevant, personalized, and world-class customer journeys. This is a chance to lead marketing strategy, leverage AI, and collaborate across channels to engage customers and improve their experience with flagship products.

Why this role stands out

High visibility & impact – Own the strategy for customer journeys across digital marketing channels.
Innovation-driven – Work on campaigns that integrate AI, performance marketing, and data insights.
Collaboration at scale – Partner with top marketing, analytics, and engineering teams to drive measurable results.
Customer obsession – Represent the customer’s voice and shape experiences that truly delight.

Role Highlights

Lead the holistic customer-first strategy across the funnel for commercial products.

Define annual marketing goals and deliver against performance metrics.

Oversee multi-channel campaign planning and execution (in-product, email, paid, etc.).

Own performance reporting, storytelling, and leadership presentations.

Champion customer experience improvements using insights and analytics.

What we’re looking for

8+ years of digital marketing experience in B2B environments.

Strong campaign strategy and execution skills across multiple marketing channels.

Ability to influence without authority, work cross-functionally, and deliver with precision.

Executive presence and communication skills to present to senior stakeholders.

Apply today and help shape world-class customer journeys that make a global impact!

Seniority level

Mid-Senior level

Employment type

Contract

Job function

Marketing, Product Management, and Information Technology

Industries

Marketing Services, IT Services and IT Consulting, and Staffing and Recruiting

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Senior Product Marketing Manager • Washington, DC, United States