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Account Executive

Account Executive

LaterBoston, MA, US
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Account Executive

Later is the enterprise leader in social media and influencer marketing software, services, and data, trusted by leading brands and agencies worldwide. Following our acquisition of Mavely, the Everyday Influencer Platform, Later enables brands to scale creator partnerships from nano to premium influencers while managing social media content and campaigns across all major social and affiliate networks. Through proprietary performance data, marketing leaders can drive attributable sales and optimize social commerce with our software platform or award-winning services.

Later is founded on two success stories that began in 2014 : Mavrck, the industry-leading influencer marketing solution (now Later Influence), and Later, the best social media management platform (now Later Social) and first-to-market link in bio tool, Later Link in Bio. In 2024, Mavrck and Later officially joined together as one unified business, with a shared vision : to enable the world to make a living with their creativity.

We're trusted by the top social platforms, with partnerships and integrations with Meta, TikTok, LinkedIn, YouTube, and Pinterest.

We enable marketers to create high-performing content and engage in authentic collaborations with creators to reach new audiences, drive engagement, and generate predictable ROI.

About This Position

Later is the leading influencer marketing company powered by AI and data. We help brands and agencies drive measurable growth through our all-in-one offering : Later Influence (influencer strategy and campaign services), Later Social (social media management), and Mavely (creator commerce).

As an Account Executive, you'll be responsible for building and growing revenue-driving relationships with mid-market and enterprise brands and agencies. You'll combine consultative solution selling with deep knowledge of the influencer and creator economy, helping clients unlock the full potential of Later's platform and services. This role is equal parts hunter and farmer : driving new client acquisition while expanding and strengthening existing partnerships.

What You'll Be Doing

Strategy

  • Develop and execute a targeted strategy to acquire new mid-market and enterprise accounts while growing wallet share within existing clients.
  • Position Later as a trusted, data-driven partner in influencer marketing, creator commerce, and social media.
  • Use market insights and client feedback to influence go-to-market and product strategies.

Technical / Execution

  • Identify, prospect, and qualify high-potential brands and agencies.
  • Lead consultative discovery conversations to uncover client needs and align Later's solutions.
  • Deliver compelling platform demos and customized proposals that highlight Later's AI- and data-powered offerings.
  • Negotiate, close, and expand revenue opportunities across both new and existing accounts.
  • Maintain a disciplined sales pipeline, ensuring forecasting accuracy and operational excellence.
  • Team / Collaboration

  • Partner with Marketing, Strategy, and Customer Success teams to deliver a seamless client experience across the full lifecycle.
  • Share client insights and industry trends to help evolve Later's product roadmap and services.
  • Contribute to building sales playbooks, best practices, and innovative approaches that raise team performance.
  • Research / Best Practices

  • Stay ahead of trends in influencer marketing, creator commerce, and digital advertising.
  • Leverage Later's AI and data capabilities to provide clients with measurable recommendations and outcomes.
  • Continuously refine sales strategies and processes to increase efficiency and impact.
  • We are committed to building an inclusive, supportive place for you to do the best and most rewarding work of your career. If you identify with any of the following, we encourage you to apply!

  • 3 - 5+ years of quota-carrying sales experience, ideally in SaaS, media, or influencer marketing.
  • Proven track record of closing enterprise-level deals and expanding existing partnerships.
  • Experience selling into marketing, brand, or media teams at Fortune 1000 companies and agencies.
  • Strong understanding of influencer marketing, social media, and affiliate / creator commerce.
  • Ability to lead clients through a consultative, solutions-driven sales process.
  • Data-driven mindset with creative problem-solving skills.
  • Exceptional communication, presentation, and negotiation abilities.
  • Self-starter who thrives in a fast-paced, high-growth environment.
  • How You Work

  • You're proactive and results-driven, always taking initiative, aligning your actions with company goals, and delivering consistent outcomes.
  • Strategic and forward-thinking, you balance immediate needs with long-term opportunities to drive impactful, innovative results.
  • Your curiosity fuels success, keeping you sharp on industry trends, competition, and our cross-functional business dynamics.
  • Adaptable and resourceful, you handle shifting priorities with ease, manage your time effectively, and know when to ask for support.
  • You share insights to help the team stay ahead and make informed decisions.
  • You bring positivity and resilience to every challenge, tackling obstacles with grit and optimism that inspires those around you.
  • You lead with emotional intelligence, building trust, supporting others, encouraging growth, and fostering strong relationships through empathy and collaboration.
  • Our Approach to Compensation

    We take a market-based & data-driven approach to compensation. We leverage data from trusted third-party compensation sources to help us understand the market value of a role based on function, level, geographic location, and scope. We evaluate compensation bi-annually, including performance and market-related factors.

    Our salaries are benchmarked against market Total Cash Compensation for the geographic location of our job posting. Compensation for some roles is structured as On Target Earnings (OTE = base + commission / variable) while for others it is structured as Salary only.

    To comply with local legislation and ensure transparency, we share salary ranges on all job postings. Skills, experience and other factors help determine the final salary we offer which may vary from the original range posted.

    Additionally, all permanent team members are eligible to participate in various benefits plans as part of their overall compensation package.

    Salary Range : $250,000 - 300,000 OTE

    #LI-Hybrid

    Where We Work

    We have offices in Boston, MA; Vancouver, BC; Chicago, IL; and Vancouver, WA. For select positions, we are open to hiring fully remote candidates. We post our positions in the location(s) where we are open to having the successful candidate be located.

    Diversity, Inclusion, and Accessibility

    At Later, we are committed to fostering a culture rooted in an inclusion-first mindset at every level of the company, embracing the importance of hiring and building teams for culture add rather than culture fit. We openly build and maintain unbiased hiring, pay, and promotion practices to create a foundation for an equitable workplace, paving the way for systemic change.

    We are committed to creating a diverse environment and are proud to be an equal opportunity employer. All applications will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, national origin, disability, or age. Please let us know if you require any accommodations or support during the recruitment process.

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    Account Executive • Boston, MA, US

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