Talent.com
Campaign Content Specialist, Americas Job at Dematic in Plano

Campaign Content Specialist, Americas Job at Dematic in Plano

MediabistroPlano, TX, United States
job_description.job_card.30_days_ago
serp_jobs.job_preview.job_type
  • serp_jobs.job_card.full_time
job_description.job_card.job_description

The Campaign Content Specialist - Americas is responsible for planning and orchestrating content-led demand generation campaigns that fuel the sales pipeline and accelerate buyer engagement. This role sits at the intersection of marketing, sales, and industry strategy - translating go-to-market priorities into cohesive content journeys that drive measurable results.

Results-drive, the Content Specialist, will own the development execution and optimization of email campaigns and supporting content across the customer journey. This role is ideal for a highly organized and creative marketer who excels in writing compelling copy, building targeted campaigns, and analyzing performance to drive continuous improvement. This is a highly collaborative role that connects regional marketing, solution strategy, and content creation to turn insights into action - supporting lead generation goals while maintaining alignment with global branding and messaging.

We offer :

  • Career Development
  • Competitive Compensation and Benefits
  • Pay Transparency
  • Global Opportunities

Learn More Here : https : / / www.dematic.com / en-us / about / careers / what-we-offer

Dematic provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws.

This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation and training.

The base pay range for this role is estimated to be $82,875 - $121,550 at the time of posting. Final compensation will be determined by various factors such as work location, education, experience, knowledge, and skills.

Tasks and Qualifications :

What You Will do in This Role :

Campaign Planning and Execution

  • Plan, write, build, and launch email campaigns in marketing automation platforms (e.g., Marketo, Salesforce).
  • Develop campaign strategies aligned to buyer journey stages, vertical segments, and regional business priorities to drive qualified leads and nurture pipeline.
  • Build regional campaigns, from end-to-end, that define audiences, messaging frameworks, asset needs, and distribution strategies.
  • Develop nurture tracks, drip campaigns, and triggered workflows aligned with audience segments and buyer stages.
  • Map existing content gaps and define new content needs in collaboration with global teams and content creators (internal / external).
  • Partner with digital teams to sequence campaign tactics and optimize multi-touch engagement paths.
  • Track and optimize campaign content performance using metrics such as content engagement, lead conversion, and influenced pipeline.
  • Campaign Content Scaling

  • Develop modular content frameworks and messaging toolkits that can be adapted for varying audience sizes, with strong understanding of audience targeting.
  • Collaborate with global and regional teams to create industry- or account-specific content experiences.
  • Build scalable content packages to support and enable personalized campaign kits.
  • Own and manage targeted campaign planning, building key personas and aligned content.
  • Go-to-Market Alignment

  • Work cross-functionally with commercial leaders, solution strategy, and global marketing to ensure campaign messaging aligns with the broader go-to-market strategy.
  • Collaborate with product marketing, sales, and design teams to translate technical and value-based messaging into effective content.
  • Lead content planning sessions during campaign and product launch cycles to ensure timely and relevant messaging support.
  • Serve as a liaison between Americas marketing and global campaign / content teams, helping to localize campaign frameworks for regional deployment.
  • Ensure message consistency across all content touchpoints.
  • Performance Analysis & Optimization

  • Track and report on key metrics (open rates, CTR, conversion, etc.) and provide actionable insights to improve future performance.
  • Conduct testing on layout, copy, send times, and audience targeting to optimize results.
  • Maintain database hygiene and compliance with email guidelines and regulations.
  • What We are Looking For :

  • Bachelor's degree in Marketing, Communications, or related field.
  • 5+ years of B2B marketing experience, especially in content and email campaign execution.
  • Proficient in marketing automation platforms (e.g., Marketo, Salesforce).
  • Strong writing, editing, and content strategy skills.
  • Experience mapping buyer journeys and developing persona-based campaigns.
  • Data-driven with ability to analyze and optimize campaign performance.
  • Highly organized and able to manage multiple projects with cross-functional teams.
  • Familiarity with CRM, CMS, and basic HTML is a plus.
  • Strong collaboration, communication, and project management skills.
  • #LI-RW1

    serp_jobs.job_alerts.create_a_job

    Content Specialist • Plano, TX, United States

    Job_description.internal_linking.related_jobs
    • serp_jobs.job_card.promoted
    Brand Ambassador

    Brand Ambassador

    MarvinMcKinney, TX, United States
    serp_jobs.job_card.part_time
    At Marvin, we're driven by a powerful purpose : to imagine and create better ways of living.For over 100 years, we've been a family-owned and -led company committed to helping people live healthier,...serp_jobs.internal_linking.show_moreserp_jobs.last_updated.last_updated_variable_days
    • serp_jobs.job_card.promoted
    • serp_jobs.job_card.new
    Looking for the ultimate side hustle?

    Looking for the ultimate side hustle?

    Survey AuthorityCelina, TX, United States
    serp_jobs.job_card.full_time
    Earn cash by matching with real companies that pay you for your opinions.serp_jobs.internal_linking.show_moreserp_jobs.last_updated.last_updated_variable_hours
    • serp_jobs.job_card.new
    Multimedia & Marketing Content Specialist - LATAM Latin America (Remote) Job at

    Multimedia & Marketing Content Specialist - LATAM Latin America (Remote) Job at

    MediabistroTown of Texas, WI, United States
    serp_jobs.filters.remote
    serp_jobs.job_card.full_time
    Multimedia & Marketing Content Specialist - LATAM.Insight Assurance is a licensed CPA firm, PCI Qualified Security Assessor (QSA), and ISO 27001 Certification Body founded by former Big-4 professio...serp_jobs.internal_linking.show_moreserp_jobs.last_updated.last_updated_variable_hours
    • serp_jobs.job_card.promoted
    Travel CT Tech - $2,360 per week in Denton, TX

    Travel CT Tech - $2,360 per week in Denton, TX

    AlliedTravelCareersDenton, TX, US
    serp_jobs.job_card.full_time
    AlliedTravelCareers is working with Medical Solutions to find a qualified CT Tech in Denton, Texas, 76210!.A facility in Denton, TX is seeking its next amazing CT Technologist (Computed Tomography)...serp_jobs.internal_linking.show_moreserp_jobs.last_updated.last_updated_variable_days
    • serp_jobs.job_card.promoted
    Marketing Pursuits Senior Strategist

    Marketing Pursuits Senior Strategist

    ECS Southwest, LLPCarrollton, TX, United States
    serp_jobs.job_card.full_time
    As a Marketing Senior Strategist - Pursuits, your creativity and strong communication skills are put to work.From marketing proposals and materials to campaigns and social media, you are a key asse...serp_jobs.internal_linking.show_moreserp_jobs.last_updated.last_updated_30
    • serp_jobs.job_card.promoted
    Marketing Specialist (Plano)

    Marketing Specialist (Plano)

    ARKRAY USAPlano, TX, US
    serp_jobs.job_card.part_time
    Responsible for driving the commercial, clinical and / or new marketing activities and requirements of the portfolio of products that they have been assigned to in the Legacy business.This person wil...serp_jobs.internal_linking.show_moreserp_jobs.last_updated.last_updated_variable_days
    • serp_jobs.job_card.promoted
    Travel CT Technologist

    Travel CT Technologist

    Medical Solutions AlliedDenton, TX, US
    serp_jobs.job_card.full_time
    Medical Solutions Allied is seeking a travel CT Technologist for a travel job in Denton, Texas.Job Description & Requirements. We’re seeking talented healthcare professionals whose adventu...serp_jobs.internal_linking.show_moreserp_jobs.last_updated.last_updated_variable_days
    • serp_jobs.job_card.promoted
    Travel CT Tech - $2354 / Week

    Travel CT Tech - $2354 / Week

    Atlas MedStaffDenton, TX, US
    serp_jobs.job_card.full_time
    Atlas MedStaff is seeking an experienced CT Tech for an exciting Travel Allied job in Denton, TX.Shift : 4x10 hr nights Start Date : 11 / 03 / 2025 Duration : 13 weeks Pay : $2354 / Week.Atlas Medstaff is ...serp_jobs.internal_linking.show_moreserp_jobs.last_updated.last_updated_variable_days
    • serp_jobs.job_card.promoted
    Travel CT Tech - $2,196 to $2,396 per week in Denton, TX

    Travel CT Tech - $2,196 to $2,396 per week in Denton, TX

    AlliedTravelCareersDenton, TX, US
    serp_jobs.job_card.full_time
    AlliedTravelCareers is working with Titan Medical Group to find a qualified CT Tech in Denton, Texas, 76201!.BCLS / BLS - American Heart Association / ARRT(CT). Titan Medical is looking for travelers to...serp_jobs.internal_linking.show_moreserp_jobs.last_updated.last_updated_variable_days
    • serp_jobs.job_card.promoted
    Remote Financial Planner - AI Trainer

    Remote Financial Planner - AI Trainer

    Data AnnotationRockwall, Texas
    serp_jobs.filters.remote
    serp_jobs.job_card.full_time +1
    We are looking for a finance professional to join our team to train AI models.You will measure the progress of these AI chatbots, evaluate their logic, and solve problems to improve the q...serp_jobs.internal_linking.show_moreserp_jobs.last_updated.last_updated_variable_days
    • serp_jobs.job_card.promoted
    Travel CT Technologist - $2,452 per week

    Travel CT Technologist - $2,452 per week

    FlexCare AlliedDenton, TX, United States
    serp_jobs.job_card.full_time
    FlexCare Allied is seeking a travel CT Technologist for a travel job in Denton, Texas.Job Description & Requirements.FlexCare Allied Job ID #JOB-01658536. Pay package is based on 8 hour shifts and 4...serp_jobs.internal_linking.show_moreserp_jobs.last_updated.last_updated_1_day
    • serp_jobs.job_card.promoted
    Flexible Schedule Online Market Research Participant (Hiring Immediately)

    Flexible Schedule Online Market Research Participant (Hiring Immediately)

    Earn HausTerrell, Texas, US
    serp_jobs.job_card.full_time +2
    We are urgently looking for people interested in taking online surveys for Fortune 500 brands.If you are a self-starter, looking for flexible hours throughout the week, this may be for you! Earn up...serp_jobs.internal_linking.show_moreserp_jobs.last_updated.last_updated_variable_days
    • serp_jobs.job_card.promoted
    Travel Interventional Radiology Technologist - $2,426 per week

    Travel Interventional Radiology Technologist - $2,426 per week

    Skyline Med Staff AlliedKaufman, TX, United States
    serp_jobs.job_card.full_time
    Skyline Med Staff Allied is seeking a travel Interventional Radiology Technologist for a travel job in Kaufman, Texas.Job Description & Requirements. Interventional Radiology Technologist.Join the T...serp_jobs.internal_linking.show_moreserp_jobs.last_updated.last_updated_30
    • serp_jobs.job_card.promoted
    Share Your Thoughts, Pocket Some Cash : Join Opinion Outpost's Survey Opportunities!

    Share Your Thoughts, Pocket Some Cash : Join Opinion Outpost's Survey Opportunities!

    DynataAnna, TX, United States
    serp_jobs.job_card.full_time
    Ready to turn your opinions into cash? Explore the world of remote paid online survey gigs with Opinion Outpost!.It's as simple as sharing your thoughts from the comfort of your own home and watchi...serp_jobs.internal_linking.show_moreserp_jobs.last_updated.last_updated_1_day
    South is hiring : Senior Growth Content Marketer in Dallas

    South is hiring : Senior Growth Content Marketer in Dallas

    MediabistroDallas, TX, United States
    serp_jobs.job_card.full_time
    Hi there! We are South and our client is looking for a Senior Growth Marketing Specialist.This position is open to candidates residing in Latin America. Please submit your CV in English.Applications...serp_jobs.internal_linking.show_moreserp_jobs.last_updated.last_updated_1_day
    • serp_jobs.job_card.promoted
    Remote Commercial Banking Analyst - AI Trainer

    Remote Commercial Banking Analyst - AI Trainer

    Data AnnotationRockwall, Texas
    serp_jobs.filters.remote
    serp_jobs.job_card.full_time +1
    We are looking for a finance professional to join our team to train AI models.You will measure the progress of these AI chatbots, evaluate their logic, and solve problems to improve the q...serp_jobs.internal_linking.show_moreserp_jobs.last_updated.last_updated_variable_days
    • serp_jobs.job_card.promoted
    Summer Internship - Technical Content

    Summer Internship - Technical Content

    PACCARDenton, TX, United States
    serp_jobs.job_card.internship
    PACCAR Parts has an exciting Technical Content Author summer internship opening at our Peterbilt Division office in Denton, TX. The selected candidate will work directly with our Service Content and...serp_jobs.internal_linking.show_moreserp_jobs.last_updated.last_updated_variable_days
    • serp_jobs.job_card.promoted
    Remote Finance Advisor - AI Trainer

    Remote Finance Advisor - AI Trainer

    Data AnnotationRockwall, Texas
    serp_jobs.filters.remote
    serp_jobs.job_card.full_time +1
    We are looking for a finance professional to join our team to train AI models.You will measure the progress of these AI chatbots, evaluate their logic, and solve problems to improve the q...serp_jobs.internal_linking.show_moreserp_jobs.last_updated.last_updated_variable_days