Digital Experience Analyst II (Adobe Analytics) (On-Site)

Description

Position Summary

This is a fulltime onsite role based in Las Vegas. As a member of the Digital Experience team, the Digital Experience Business Analyst II will play a vital role in the measurement of Credit One Bank’s digital channels including mobile / desktop web applications and native mobile apps (iOS / Android). This role will support digital analytics by monitoring the health of our digital channels, tracking and monitoring KPIs, automating alerts for reports to identify and significant changes, and developing reports and dashboards within Adobe Analytics to drive our product roadmap and designs through data-driven decisions.

Summary of Essential Job Functions

• Create and deliver in-depth analytics reports for both website and mobile applications (tracking pages, actions or events and visualizing data as trendlines, conversion funnels, activity volumes)
• Work with the Digital Channel Product Managers and Senior Analysts to ensure app and web experiences are tagged properly, tracking all data points necessary to support key metric analysis or business queries
• Execute a consistent tagging approach across digital channels, optimizing and validating tags within both Adobe Analytics and channels (development, test, and production environments)
• Identify opportunities to optimize user experience flows to improve customer conversion, retention, engagement, or other KPIs, based on data trends or anomalies
• Manage Adobe dashboards to evaluate the health of digital channels; monitor alerts related to data anomalies, flag issues to affected teams, and implement solutions to maintain data integrity
• Collaborate with developers to triage, research, or help with resolution for any issues preventing the ability to complete analysis accurately and timely.
• Maintain published reports for key product stakeholders
• Support A / B Testing; as needed, assist in the design, implementation, and analysis of A / B tests to optimize website and mobile app performance

Position Requirements

The ideal candidate must have a minimum of 3 years of web and mobile channel analytics experience with strong Adobe Analytics expertise, proficient in Analytics Workspace and Report Builder.

Preferred

Credit One Bank, N.A. is a data-driven financial services company based in Las Vegas. Founded in 1984, Credit One Bank offers a spectrum of credit card products for people in all stages of financial life. Credit One Bank is an equal opportunity employer committed to diversity and inclusion and does not discriminate against any employee or applicant for employment because of age, race, religion, color, disability, sex, sexual orientation, or national origin. Reasonable accommodations can be made for those who require them, including access to job applications and workplace accommodations. Employment at Credit One Bank is based on mutual consent (also known as at-will). This means that employees and the Bank may terminate the employment relationship at any time, with or without cause and with or without notice. Please contact the recruiter for this position to learn more. Credit One Bank does not accept unsolicited resumes from agencies and is not responsible for related fees.