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Brand PR Coordinator, Job at The Lede Company in New York

Brand PR Coordinator, Job at The Lede Company in New York

MediabistroNew York, NY, United States
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Overview

The Lede Company is seeking a Coordinator to join its Brand team in our New York office. The Coordinator will play an integral role in supporting accounts across our fashion, CPG, and lifestyle verticals.

Responsibilities

  • Support client projects from the brainstorm / ideation phase to plan development, execution, and reporting
  • Work alongside partner teams within the agency as well as client partner agencies
  • Conduct market research, i.e., competitors, industry opportunities and challenges, products and services, and consumer insights
  • Account administrative support
  • Contribute to monthly, project or event reporting and recaps across all clients
  • Assist in drafting press releases, pitches, and other supporting media materials as necessary
  • Media outreach and relationship building with respective media outlets
  • Support onsite at events including coordination of logistics during all stages of programming and coordination of retail promotions
  • Regularly prioritize work, meet deadlines, and actively communicate progress and deliverables to account teams. Be responsive and proactive on timely and priority tasks

Qualifications

  • BA in marketing, PR, communications, journalism, or a related concentration
  • 2 - 3 years of public relations experience, preferably brand PR in cpg, lifestyle, or fashion
  • Demonstrated understanding of the communications market
  • Deep understanding of pop-culture
  • Outstanding organizational skills
  • Meticulous attention to detail and the ability to work under tight deadlines
  • Responsive and proactive
  • Strong written and verbal communication
  • Proficient in online social applications : Instagram, TikTok, Facebook, YouTube, Twitter
  • Proficient in Google Drive & Microsoft applications
  • Proficient in online social applications, i.e., Facebook, LinkedIn, Twitter, Instagram, Pinterest, YouTube

    • The Ideal Candidate Is

  • A collaborative team member and self-starter
  • An enthusiastic professional with a passion for communications and deep expertise in building, stewarding, and growing relationships
  • A strong communicator and researcher

    • About The Lede Company

    The Lede Company is a full-service strategy, communications and social impact consulting firm, specializing in corporate, entertainment, brand and nonprofit sectors. With dedicated Talent, Music, Strategic Communications, Brand, Content and Social Impact divisions, we work with our clients to advance business and social outcomes through innovative storytelling, media, campaigns and partnerships. Our service offerings draw on our expertise, relationships, and resources, all of which enable us to exceed client expectations and ultimately, deliver results.

    EEO Statement

    The Lede Company is an equal opportunity employer. All applicants will be considered for employment without attention to race, color, religion, sex, sexual orientation, gender identity, national origin, veteran or disability status.

    Seniority level

  • Entry level

    • Employment type

  • Full-time

    • Job function

  • Marketing, Public Relations, and Writing / Editing

    • Industries

  • Public Relations and Communications Services

    • #J-18808-Ljbffr

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    Brand Coordinator • New York, NY, United States