Public Relations Officer - External Communications, Marketing & Outreach Divisio

Public Relations Officer - External Communications, Marketing & Outreach Division - SF Municipal Transportation Agency (1314)

Department : Municipal Transportation Agency

Job class : 1314-Public Relations Officer

Role type : Temporary Exempt | Hours : Full-time

Annual Salary : $107,016.00 - $140,088.00

Application Opening : November 8, 2023

Application Filling Deadline : December 5, 2023

Recruitment ID : 141085

Appointment type : Temporary Exempt, full-time appointment not to exceed three (3) years. The position is excluded by the Charter from the competitive Civil Service examination process and shall serve at the discretion of the Appointing Officer.

Position Summary

Under supervision of the Public Outreach and Engagement Manager, the Public Relations Officer develops, organizes, directs and evaluates a comprehensive public participation program to inform and engage the public of the SFMTA activities and objectives. This role balances community needs with agency priorities and represents the agency at external events with the community and stakeholders. Responsibilities include developing and maintaining project websites, compiling progress reports, and responding to questions and concerns from project stakeholders. The officer will develop public education campaigns related to technical state of good repair work and communicate with the public in a creative way.

Examples Of Important And Essential Duties

• Develops and implements a comprehensive public participation program for assigned projects.
• Establishes, develops and maintains relationships with key internal and external stakeholders.
• Collects, analyzes and reports data on transportation activities to inform recommendations and public education needs; analyzes public understanding of agency programs; presents geospatial data to support transit initiatives.
• Keeps the public, officials, advocates and staff informed of agency activities; engages groups and provides information to the media as necessary.
• Develops and provides presentations to communities, staff or policymakers about department activities and services.
• Represents the agency at meetings with boards, commissions and other stakeholders; reports on discussions to the subdivision head.
• Drafts and prepares visual content and communications materials (press releases, reports, social media, presentations) for public and stakeholder audiences.
• Compiles data into reports, graphs, charts and maps; prepares project-related signage and customer information.
• Maintains stakeholder databases and generates computerized reports; posts content on intranet and public website; manages project web pages.
• Supports strategic social media and website content to engage employees and the public.
• Prepares monthly publicity and media reports; handles inquiries and tracks feedback trends; may supervise staff performing moderately complex work.
• Performs other related duties and responsibilities as assigned.

Minimum Qualifications

Substitution

Nature Of Work

The position may require working weekends and nights on an as-needed basis, driving, outdoor work in varying weather conditions, prolonged standing / walking / sitting, occasional lifting up to 15 pounds, and transport of materials and equipment.

Desirable Qualifications

Seniority level

Employment type

Job function

Industries

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