Global Product Manager

Job Description

Job Description

Reports to : Director of Marketing

Cooperates with : All Departments

Primary Responsibility : Develop and execute the MIRATECH product life cycle across the entire portfolio of brands : Responsible for product development, launch, product support, pricing, initiatives, and growth of all products lines.

Duties and Responsibilities :

• Manages all aspects of the Product portfolio, including working with Product Development engineers and Sales to launch new products and drive relevant messaging.
• Provides relevant metrics to Sales and designs / executes strategic product campaigns to support both new and established products.
• Interacts directly with customers and Sales as required to receive feedback on product portfolio. Translates that feedback into strategic business plans for key product lines.
• Responsible for all product price points, synchronization across brands, and any targeted promotional efforts across multiple selling channels.
• Works with the Marketing Communications Team to ensure products are accurately depicted on all selling channels : websites / digital, print, video, and other forms of media. Ensures projects remain on budget and on time.
• Manages competitive intelligence and data analysis efforts globally for the product portfolio. Gathers competitive price points and intelligence on key competitor product lines.
• Manages established market efforts (USA) versus emerging market efforts (EMEA / Asia / Latin America) differently and customized to the market's maturation.
• Makes relevant presentations to Management team on Product portfolio and recommendations on new development.
• Support the creation of new training content for all Sales channels on relevant product portfolio.
• Participate in occasional customer sensing and product tests in the field; attend trade shows and other brand building exercises as needed.
• Other duties, as assigned.

Qualifications :

Benefits and Perks :

Equal Opportunity : MIRATECH is an equal opportunity employer and supports a diverse and inclusive workforce. All employment practices are based on qualification and merit, without regards to race, color, national origin, ancestry, religion, age, sex, gender identity, sexual orientation or preference, marital status or spousal affiliation, physical or mental disability, medical conditions, pregnancy, status as a protected veteran, genetic information, or citizenship within the limits imposed by federal laws and regulations.

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