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Marketing Community Liaison

Marketing Community Liaison

Truvine Homecare Services IncDarby, PA, US
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Job Description

Job Description

Benefits :

  • Dental insurance
  • Health insurance
  • Training & development
  • Vision insurance

Job Title : Marketing Community Liaison Home Healthcare

Location : Ardmore, PA Company : TruVine Homecare Services, Inc. Employment Type : Full-Time Industry : Home Health | Private Pay | Senior Care | Healthcare Marketing

Job Summary

TruVine Homecare Services is seeking a proactive and personable Marketing Community Liaison to join our growing team. In this role, you will serve as the face of our agency in the communitybuilding relationships, executing marketing campaigns, and supporting the acquisition of 34 new private pay home care clients per month . Youll work across multiple platforms to present a cohesive brand message and collaborate with internal teams to ensure our mission is clearly communicated.

Key Responsibilities

  • Develop and execute multi-channel marketing campaigns to promote TruVines home care services
  • Visit doctor offices, hospital discharge desks, assisted living facilities , and other referral sources to present agency credentials and obtain patient referrals
  • Build and maintain referral relationships with physicians, senior centers, elder law attorneys, and community organizations
  • Represent TruVine at health fairs, networking events, and outreach programs
  • Track campaign performance, lead generation, and client acquisition metrics
  • Collaborate with intake and care coordination teams to ensure consistent messaging and smooth client onboarding
  • Maintain CRM and marketing automation tools to manage outreach and referral contacts
  • Monitor marketing trends, competitor activity, and community engagement opportunities
  • Work across platforms including social media, email, print, and video to fulfill marketing goals

    • Qualifications

  • Bachelors degree in Marketing, Communications, Healthcare Administration, or related field
  • 2+ years of experience in marketing, sales, or community outreach (healthcare or senior services preferred)
  • Strong written and verbal communication skills
  • Familiarity with social media marketing and basic SEO principles
  • Proficiency in Microsoft Office Suite; experience with Photoshop and video editing software
  • Experience with CRM and marketing automation tools (e.g., Salesforce, HubSpot) preferred
  • Strong data analysis and reporting skills
  • Ability to travel locally and work independently

    • Performance Expectations

  • Support the acquisition of 34 new private pay clients per month through targeted outreach and relationship-building
  • Conduct regular visits to medical offices, hospital discharge planners, assisted living facilities , and other referral sources to generate qualified leads
  • Maintain high engagement and conversion rates across marketing channels
  • Contribute to quarterly growth goals and brand visibility in the Ardmore, PA region

    • Benefits

  • Competitive salary with performance-based incentives
  • Flexible work environment (field and office-based)
  • Supportive, mission-driven team culture
  • Opportunity to make a meaningful impact in the lives of seniors and families

    • Apply Now

    Submit your resume and cover letter to be considered. Help us grow our missionand bring exceptional care to more families in the 5 local counties and surrounding communities.

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    Community Liaison • Darby, PA, US

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