Marketing Campaign Manager
Rubrik's Marketing Team is growing, and we're looking for individuals to join us at one of the most pivotal moments in our journey. We embrace a culture of opportunity and empowerment, allowing team members to take their best ideas and see them to fruition. Join us as we continue to build upon Rubrik's decade plus history of challenging the status quo within the cybersecurity space. The Global Campaigns Team is looking for a Marketing Campaign Manager to own pipeline generation for our Cloud initiatives. This position is highly cross-functional and will work closely with the other members of the Campaigns Team, the Programs Team, Field Marketing, Product Marketing, Digital Marketing, and Sales.
As a Marketing Campaign Manager, this individual will be responsible for all aspects of campaign management, including strategy, execution, and analysis. Here's what you'll do :
Own pipeline generation across all stages of the funnel in support of our Cloud initiatives.
Drive key, integrated programming that results in greater brand awareness, lead generation, and customer engagement within the Cloud spaces.
Partner with Field Marketing and Product Marketing to identify target audiences, develop a compelling narrative, and run relevant programming centrally and in region.
Work with the Digital Marketing team to construct multi-channel, multi-message paid programming.
Alongside the Strategic Events team, create impactful tradeshow and regional event experiences.
Align with Inside Sales and Sales to ensure successful lead and program follow-up.
Operate with a test-and-learn mindset, continuously seeking ways to optimize marketing execution as well as process.
The requirements include :
5+ years of experience owning marketing programs or campaigns from start to finish, preferably targeting IT or cybersecurity audiences.
Demonstrated creativity in program development across digital, event, email, and paid advertising channels.
Ability to effectively engage with cross-functional teams and executive audiences.
Experience partnering closely with Inside Sales and Sales to drive opportunity creation and pipeline growth.
Copywriting expertise, both for Marketing and Sales purposes.
Knowledge of reporting and analytics using Salesforce and Tableau.
Desire to work in a fast-paced, dynamic environment.
The minimum and maximum base salaries for this role are posted below; additionally, the role is eligible for bonus potential, equity, and benefits. The range displayed reflects the minimum and maximum target for new hire salaries for the role based on U.S. location. Within the range, the salary offered will be determined by work location and additional factors, including job-related skills, experience, and relevant education or training. US Pay Range $132,000$172,000 USD.
Join us in securing the worlds data. Rubrik is on a mission to secure the worlds data. With Zero Trust Data Security, we help organizations achieve business resilience against cyberattacks, malicious insiders, and operational disruptions. We believe in empowering everyone to bring their authentic selves to work and achieve their fullest potential.
Marketing Campaign Manager • Des Moines, IA, United States