A company is looking for a Senior Segment Marketing Manager, AI.
Key Responsibilities
Own messaging and positioning for the Core and Admin segment, creating differentiated messaging that addresses user needs
Understand the competitive landscape to influence pricing, packaging strategy, and product roadmap
Lead product launches by defining messaging, assets, and launch strategies to drive user growth
Required Qualifications
SaaS experience is required, with familiarity in SaaS metrics and product-led growth models
7+ years in product marketing, with experience in integrated campaigns for technical audiences
Experience marketing to R&D teams, understanding their workflows and priorities
Strong research skills for conducting quantitative and qualitative analysis
Exceptional project and stakeholder management skills for leading cross-functional initiatives
Senior Marketing Manager • Santa Ana, California, United States