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Social Media Manager

Social Media Manager

Intex Recreation Corp.Long Beach, CA, United States
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Social Media Manager

Onsite, Long Beach, California

IntexCorp is hiring a creative and strategic Social Media Manager to lead content strategy, creation, and performance optimization across platforms such as TikTok, Instagram, and YouTube. This role owns the social content calendar, approves all published content, and produces high-impact posts. You will guide a small team and collaborate cross-functionally to ensure consistent, engaging content that drives brand growth and sales conversion.

Key Responsibilities

Content Strategy & Creation

  • Develop and manage the social media content calendar across TikTok, Instagram, and YouTube
  • Create 10–20% of trend-driven or high-impact content to establish tone and direction
  • Approve and edit all content before publishing to maintain brand voice and standards
  • Design recurring content formats and seasonal templates for scalability
  • Translate brand and product initiatives into engaging platform-native stories

Content Performance & Optimization

  • Oversee 100% of social commerce content, ensuring alignment with brand and business goals
  • Monitor performance during key moments (e.g., product launches), analyzing metrics like views, engagement, and conversion
  • Run A / B tests (e.g., hooks, captions, music, timing) to optimize content effectiveness
  • Document high-performing content strategies into internal playbooks
  • Deliver weekly / monthly performance reports with insights and recommendations

    • Team Leadership & Collaboration

  • Manage the Live & Community Coordinator and work closely with the Commerce Coordinator
  • Train team members on platform-specific strategies and content best practices
  • Partner with Sales, Creative, and Product teams for campaign alignment
  • Brief and review freelance creators to ensure brand-aligned execution

    • Stakeholder Engagement & Cross-Functional Support

  • Integrate customer feedback into content by working with Customer Service
  • Support influencer, PR, and gifting campaigns to amplify reach
  • Represent the social team in internal planning meetings

    • Innovation & Platform Relationships

  • Stay current with platform trends, updates, and algorithms
  • Maintain relationships with TikTok, Instagram, and YouTube reps to gain early access to features and programs
  • Test new content formats with high potential for growth

    • Qualifications

  • Bachelor’s degree in Marketing, Communication, or related field.
  • Proven experience in social media management, with a focus on TikTok, Instagram, and YouTube.
  • Strong understanding of platform algorithms, trends, and best practices.
  • Ability to produce high-quality, platform-native content under tight deadlines.
  • Experience managing teams and coordinating with cross-functional stakeholders.
  • Analytical skills to monitor performance metrics and optimize content strategies.
  • Excellent communication and leadership skills to manage creators and align with business goals.

    • Work Environment & Physical Requirements

  • Typical office environment with remote collaboration tools
  • May require occasional travel or extended hours around major launches
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    Social Media Manager • Long Beach, CA, United States

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