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Director, Marketing Experience Product Management

Director, Marketing Experience Product Management

EquinixDallas, TX, US
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Product Manager

Equinix is the world's digital infrastructure company, shortening the path to connectivity to enable the innovations that enrich our work, life and planet. A place where bold ideas are welcomed, human connection is valued, and everyone has the opportunity to shape their future. We are looking for tech thinkers and future builders who turn bold ideas into breakthrough experiences.

Job Summary

Designs, develops and manages the lifecycle of a product or group of products from concept to launch to end of life. Translates market opportunities and customer demand into viable products and services that differentiate Equinix in the market. Sets the vision and strategy for their product ensuring it is competitively positioned and customer-centric. Manages the product roadmap including features, upgrades and maintenance of the product or product line. Works cross functionally with user experience, engineering, operations, solution architects, marketing and others to design, build and launch new products and / or product features.

Responsibilities

  • Own the customer and employee experience for Marketing & Outreach
  • Gather the voice of the customer and employees regarding process and system interactions
  • Apply user-centered design principles and practices to campaign tracking, outreach, lead, and contact management
  • Drive Marketing policy, process and system transformation and continuous improvement
  • Capture customer and employee business requirements into Epics
  • Minimize end user disruption through evolutionary UI change where possible
  • Communicate and train process and UI change where necessary
  • Define Marketing Experience vision and roadmaps
  • Develop overall Marketing Experience vision, including target company process, policy, and tooling in collaboration with key customer, marketing, marketing ops, channel, data science and customer experience stakeholders
  • Partner with downstream teams to deliver continuous and optimal end to end experience
  • Document business process and system interactions within campaign, lead, contact and notification domains. Manage contracts with upstream and downstream domains and users
  • Shape the backlog to deliver Marketing Experience vision
  • Create and maintain prioritized roadmaps for Marketing Experience. Prioritize epics based on delivery capacity and value
  • Manage a team of domain Product Owners that support the Marketing Experience
  • Hire, coach and manage Product Owners and Process Architects

Qualifications

  • Bachelor's degree preferred
  • 10+ years of experience owning and delivering products
  • Strong leadership skills and the proven ability to drive organizational change
  • Strong communication skills with ability to align the organization on complex technical decisions
  • Active coach and mentor whose goals are to grow and maximize team potential
  • Experience managing geographically distributed teams
  • Knowledge

  • Agile Development & Methodologies, preferably in large organizations
  • Marketing process, channel program and Marketing operations experience required
  • Product Vision and Roadmap Creation
  • Experience with Marketing systems and transformation
  • Prioritization, planning and backlog management
  • The targeted pay range for this position in the following locations is :

    United States - Dallas Infomart Office DAI : 177,000 - 265,000 USD / Annual

    Canada - Toronto Office TRO : 174,000 - 262,000 CAD / Annual

    Our pay ranges reflect the minimum and maximum target for new hire pay for the full-time position determined by role, level, and location. The pay range shown is based on our compensation structure in place at the time of posting and may be updated periodically based on business needs. Individual pay is based on additional factors including job-related skills, experience, and relevant education and / or training.

    The targeted pay range listed reflects the base pay only and does not include bonus, equity, or benefits. Employees are eligible for bonus, and equity may be offered depending on the position.

    Equinix Benefits

    As an employee, you become important to Equinix's success. We ensure all your benefits are in line with our core values : competitive, inclusive, sustainable, connected and efficient. We keep them competitive within the current marketplace to ensure we're providing you with the best package possible. So, wherever you are in your career and life, you'll be able to enhance your experience and bring your whole self to work.

    Employee Assistance Program : An Employee Assistance program is available to all employees.

    US Benefits : - Insurance : You may enroll in health, life, disability and voluntary plans that are designed for you and your eligible family members. - Retirement : You and Equinix may contribute to a retirement plan to help you plan for your financial future. - Paid Time Off (PTO) and Paid Holidays : You will receive an accrued amount of PTO each pay period along with various paid holidays for you to rest and recharge. Eligibility requirements apply to some benefits. Benefits are subject to change and may be subject to specific plan or program terms.

    Canada Core Benefits : - Insurance : You may enroll in healthcare coverage that is designed to complement the provincial healthcare system, along with life, disability and optional benefit plans that are designed for you and your eligible family members. - Retirement : You may also enroll in Equinix-sponsored retirement or savings plans : Defined Contribution Pension Plan (DCPP), Group Retirement Savings Plan (RRSP) and Tax-Free Savings Plan (TSFA). - Vacation and Paid Holidays : Equinix offers both vacation and personal time, along with various paid holidays for you to rest and recharge. Eligibility requirements apply to some benefits. Benefits are subject to specific plan or program terms, and to change at Equinix discretion.

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    Director Product Management • Dallas, TX, US

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