Marketing Specialist, Paid Media (Temp)

Marketing Specialist, Paid Media (Temp)

LTK's mission is to empower the world's premium lifestyle Creators to achieve maximum economic success. We have a huge opportunity ahead of us and we're looking for team members who want to create, innovate and disrupt an industry.

We empower our team members to drive innovation, create value, and continue to spearhead the creation of this industry a game changer when it comes to career growth.

Position Title : Marketing Specialist, Paid Media (Temp)

Duration : Temporary, Part time. This role will be from October-December. Preferred working hours in the afternoon (EST). This will be 20hrs / week.

Location : US-Remote

About the role :

The Paid Media Marketing Specialist will be responsible for assisting with the implementation of boosting Creator posts on Instagram and TikTok and digital media ad execution targeting specified audiences.

The ideal candidate will have 2+ years of digital media experience, specifically paid social, including but not limited to META, and TIKTOK. Google and trade media experience is a nice to have. This candidate will manage and coordinate budgets, planning calendars, assets, materials and approvals. This role requires marketing knowledge with creativity and passion to deliver bar-raising, best-in-class digital marketing. The ideal candidate will have experience implementing and managing paid social / boosting campaigns, working closely with lead generation marketing and creator collaboration sales analyzing results and performance.

How you will make an impact :

• Develop, strategize, and execute creator boosting campaigns against targeted audiences from ideation to post campaign analysis
• Facilitate teams campaign operations and workflow deadlines, deliverables and processes to ensure successful and on-time campaign execution
• Support the Marketing team by monitoring KPIs (such as website traffic, top-of-funnel conversions, ads performance, and revenue) and informing on findings
• Perform analysis of key business metrics to evaluate success and growth opportunities
• Boosting categories are typically retail fashion, beauty and home focused.
• Coordinate boosting efforts with Campaign Operations team

What you will bring to LTK :

Bachelor's Degree in Business, Marketing or Communications;

2+ years of experience with paid social media, for DTC / B2C brands. Hands on keyboard, implementation, and execution of campaigns is a must.

Base knowledge of UTM parameters.

Ability to multitask, prioritize and collaborate to meet deadlines in a dynamic fast-paced environment

A mindset focused on seizing opportunities and moving with urgency

Dedication to fierce prioritization and operational excellence

Adaptability to a dynamic, fast-moving environment

A growth mindset and openness to feedback

What we offer :

The opportunity to be part of the leading global company in creator commerce

A remote-first, productivity-first environment

Competitive compensation and benefits package to meet the needs of you and your family

401(k) with LTK company matching

Medical Insurance, Vision Insurance, Dental Insurance

Paid Maternity Leave and Paid Paternity Leave

Summer Fridays and Flexible PTO

About LTK :

Founded in 2011, LTK is the global technology platform purpose-built to empower lifestyle creators to monetize their content. The full-service platform connects brands, creators, and shoppers with a world-class shopping app and trusted tools and technology that make content instantly shoppable. Today, premium lifestyle creators in 160+ countries drive more than $5 billion+ in annual retail sales through their LTK Shop profiles. More than 40 million consumers turn to LTK Shops in the LTK shopping platform each month to find inspiration and instantly shop the styles recommended by their favorite creators. More than 8,000 retailers and 1M brands partner with LTK to gain access to its global creator network for content that converts against performance-driven, cross-channel KPIs. LTK is headquartered in Dallas, TX, and currently operates on five continents.

Our mission :

To empower the world's premium lifestyle Creators to achieve maximum economic success.

Our values :

Here to win

Commit to the journey

Work well

Commitment to diversity :

LTK believes diversity, equity, and inclusion are fundamental obligations that strengthen our team. We employ a diverse, multi-disciplinary team to build a meaningful company and culture.

LTK is an Equal Opportunity Employer.