Events & Experiential Marketing Manager

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Hawke was founded on the idea that every modern business needs a CMO-level expert to lead digital marketing efforts. We customize data-driven, performance-focused solutions to help launch, scale, and invigorate businesses of all sizes, industries, and revenue models. We’re shifting the agency paradigm by putting client success ahead of our own. We’ve been featured in Forbes, Entrepreneur, INC, Business Insider, and CNN, and we can boast clients such as Red Bull, Verizon, Evite (and many, many more). We work hard and collaborate to create our dynamic culture.

The Experiential Marketing & Events Manager is responsible for conceptualizing, producing, and promoting Hawke Media’s portfolio of brand experiences—from intimate client activations to large-scale conferences and events.

This role is a key driver of Hawke’s brand awareness and demand generation efforts, turning relevant moments into strategic opportunities to build pipeline, deepen relationships, and elevate the agency’s position as the Outsourced CMO. The ideal candidate blends resourcefulness and creativity with operational precision and business acumen—delivering impactful experiences that feel both inspired and intentional.

In addition to leading a robust calendar of events, this role will be responsible for producing Hawkefest, Hawke Media’s flagship anti-conference. Hawkefest is one of the agency’s most high-profile and culturally relevant productions of the year, demanding strategic oversight, creative vision, partnership development, and seamless execution.

Responsibilities

• Produce and promote Hawke Media events, including happy hours, private dinners, industry panels, and large-scale activations.
• Lead the end-to-end production of Hawkefest, overseeing programming, partnerships, logistics, promotion, creative execution, and stakeholder coordination.
• Identify and manage a rolling calendar of high-value industry events and cultural opportunities where Hawke Media should attend, sponsor, or activate to drive brand awareness and business growth.
• Plan and execute special projects and brand experiences that support marketing, content, sales, and executive visibility goals.
• Develop promotional materials including branded assets, collateral, email campaigns, and social content.
• Fundraise, sell sponsorships, and creatively resource events—viewing budgets as opportunities for collaboration and innovation.
• Oversee all event logistics, including guest experience, vendor coordination, branded touchpoints, run-of-show documentation, and lead capture.
• Collaborate across departments to ensure alignment with business objectives, brand strategy, and campaign goals.
• Track and report on event performance metrics; apply insights to optimize future strategy and execution.
• Stay current on industry trends and cultural moments to keep Hawke Media present and relevant in key conversations.

Qualifications

What We Offer

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