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Director of Content Marketing

Director of Content Marketing

VirtualVocationsLafayette, Louisiana, United States
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A company is looking for a Director of Content Marketing.

Key Responsibilities

Develop and implement a comprehensive global content strategy aligned with company objectives and revenue goals

Create and oversee production of diverse content assets, including whitepapers, reports, and videos

Measure performance of content initiatives against marketing and sales goals and provide insights for continuous improvement

Required Qualifications

8+ years in content marketing or communications leadership for companies focused on data-driven insights

Experience aligning content strategies with sales and demand generation goals

Proven ability to manage teams and cross-functional projects at a global scale

Familiarity with marketing technology platforms, such as HubSpot and Salesforce

Deep expertise in SEO and GEO strategy, combined with proficiency in lead nurturing and performance analytics

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Director Of Marketing • Lafayette, Louisiana, United States

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