Job Description
Job Description
Benefits :
Were seeking a talented SEO Copywriter to join our dynamic digital marketing team. This role calls for a creative storyteller who can craft accurate, compelling, search-optimized content that ranks and drives engagement and conversions. The ideal candidate has a strong grasp of SEO best practices, hands-on experience with WordPress, and is proficient in leveraging SEO tools to research keywords, analyze performance, and develop data-driven content strategies that deliver measurable results.
Must have a strong background in medical terminology, preferably the behavioral healthcare sector
Required Skillset
Advanced proficiency with WordPress, including familiarity with themes, plugins, and basic HTML
Proficiency in using SEO tools such as SEMrush, Ahrefs, Moz, or Screaming Frog
Knowledge of Google Analytics, Search Console, and content management systems
Ability to analyze data and translate insights into actionable recommendations
Capturing the brands tone, mission, and values accurately
Writing with authentic authority, not generic fluff
Building trust through transparency, empathy, and credibility
Conducting keyword research that identifies high-value, intent-based phrases
Understanding search intent (informational, commercial, navigational, transactional)
Using keywords naturally in copy (without stuffing)
Writing effective meta titles, descriptions, and headers
Structuring content for readability, crawlability, and topical authority
Using internal linking strategically to boost topical clusters
Optimizing readability with formatting, bullets, and scannable sections
Collaborating with designers / developers to ensure on-page SEO best practices are followed
Prioritizing mobile-first readability and clear calls to action
Stay current on algorithm updates, search behavior shifts, and new content formats (snippets, video, voice search)
Experiment with new writing techniques, such as semantic SEO and entity-based optimization
Continuously test and refine their work based on performance data
Copywriter • Boca Raton, FL, US