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Senior Creative Producer/Strategist, Growth Job at Jerry in Richmond
Senior Creative Producer/Strategist, Growth Job at Jerry in RichmondMediabistro • Richmond, VA, United States
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Senior Creative Producer / Strategist, Growth Job at Jerry in Richmond

Senior Creative Producer / Strategist, Growth Job at Jerry in Richmond

Mediabistro • Richmond, VA, United States
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Jerry.ai is America’s first super app that radically simplifies car ownership. Backed by AI and machine learning, Jerry.ai automates insurance, finance, maintenance and safety for over 5 million customers and is the #1 rated app in its category.

About the Role

The Senior Creative Producer / Strategist bridges creative production, media strategy and performance insights. You’ll craft breakthrough creative that scales across TikTok, Meta, YouTube, CTV and emerging platforms, turning data into creative direction and driving measurable results across the funnel.

What You’ll Do

  • Generate creative concepts rooted in advertising fundamentals, optimized for paid social, CTV and emerging channels.
  • Partner with media and growth teams to translate performance data into actionable creative direction.
  • Lead production of high‑performing ads (short‑form video, UGC, influencer collabs, static, TV) with speed and quality.
  • Develop creative briefs and testing frameworks that connect learnings with creative hypotheses across awareness, consideration and conversion stages.
  • Analyze and synthesize performance results, distilling insights into storytelling opportunities and scaling iteration.
  • Lead agency relationships and channel partners to maximize creative output, collaboration and efficiency.
  • Stay on top of platform trends, formats and cultural shifts to keep creative fresh and relevant.
  • Build and manage a creative pipeline that balances speed and craft while aligning assets with growth goals.
  • Leverage AI tools for ideation, scripting, editing and analytics to accelerate workflows and unlock new possibilities.
  • Share learnings and best practices across the team, turning creative testing into a scalable playbook through data‑informed process.

What We’re Looking For

  • 5+ years of experience in advertising, creative production and / or creative strategy within performance‑driven environments.
  • Proven track record producing or directing high‑performing creative for paid channels (TikTok, Meta, YouTube, CTV).
  • Strong grasp of what makes creative perform : hooks, pacing, iteration, testing frameworks.
  • Experience leading agency and production partners to maximize output quality, collaboration and performance alignment.
  • Analytical comfort – you interpret data and use it to refine creative direction.
  • AI fluency – comfortable experimenting with generative tools to streamline workflows and expand creative possibilities.
  • A deep passion for advertising and storytelling – you study brands, trends and performance creative for fun.
  • Understanding of full‑funnel marketing, from brand awareness to conversion‑focused assets.
  • Collaborative and entrepreneurial mindset – thrives in fast‑paced environments, comfortable bridging creative, media and analytics teams.
  • Bonus : experience in both agency and growth contexts (especially at app‑based or DTC brands).

    • Why This Role Matters

    Jerry’s creative team has proven performance chops – this role scales that engine. You’ll build a conversational creative system that blends art, data and media strategy, turning ideas into impact across channels.

    Jerry.ai is proud to be an Equal Employment Opportunity employer. We prohibit discrimination based on race, religion, color, national origin, sex, pregnancy, reproductive health decisions or related medical conditions, sexual orientation, gender identity, gender expression, age, veteran status, disability, genetic information, or other characteristics protected by applicable local, state or federal laws. We are committed to providing reasonable accommodations for individuals with disabilities in our job application process. If you need assistance or an accommodation due to a disability, please contact recruiting@jerry.ai. The successful candidate’s starting pay will fall within the pay range listed on this job posting, determined based on job‑related factors including, but not limited to, skills, experience, qualifications, work location, and market conditions. In addition to base salary, the compensation may include opportunities for equity grants. We offer a comprehensive benefits package to regular employees, including health, dental and vision coverage, paid time off, paid parental leave, 401(k) plan with employer matching, and wellness benefits, among others. Equity opportunities may also be part of your total rewards package.

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    Senior Growth Job At • Richmond, VA, United States