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Customer Service, Sales and Marketing Manager

Customer Service, Sales and Marketing Manager

Medical Instrument Development Laboratories, Inc.San Leandro, CA, US
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POSITION SUMMARY :

We are seeking a dynamic and experienced Customer Service, Sales & Marketing Manager to lead our international markets outside of the U.S. and China. The ideal candidate will have 3–6 years of experience in sales and marketing, with a proven track record in contract negotiations. Experience in the ophthalmic surgical device industry is preferred but not required.

ESSENTIAL FUNCTIONS :

Sales, Marketing, and Administrative Support

  • Serve as the primary point of Sales & Marketing
  • Manage trade show logistics, booth setup, and marketing materials
  • Process orders and coordinate shipments
  • Handle customer complaints and issue resolution
  • Maintain and assist with global price lists
  • Collect and apply customer payments
  • Conduct distributor and post-market surveys
  • Assist in distributor selection
  • Follow up on sales leads and explore social media to increase brand awareness
  • Analyze revenue trends and support reporting
  • Contribute broadly to sales, marketing, and administrative operations

Distributor Network Expansion

  • Lead planning and execution for industry trade shows (e.g., AAO, ESCRS)
  • Develop and execute strategies to grow the distributor network in international markets
  • Identify, onboard, and maintain relationships with high-potential distributors
  • Provide training, resources, and ongoing support to distributor partners
  • Evaluate distributor performance and adjust strategies to improve outcomes
  • Channel Management

  • Oversee and optimize sales channels, including direct sales and distributor networks
  • Collaborate with marketing on campaigns that drive engagement and conversions
  • Build and manage strategic channel partnerships
  • Monitor channel performance and use data to refine sales strategies
  • Regulatory Compliance and Product Registration

  • Ensure compliance with regulatory requirements in target international markets
  • Manage the product registration process from submission to approval
  • Coordinate with legal, regulatory, and QA teams for timely product availability
  • Work with distributors to prepare and submit necessary documentation
  • Monitor regulatory updates and adjust strategies accordingly
  • Product Line Expansion and Modification

  • Identify opportunities for new products or enhancements based on market insights
  • Collaborate with R&D, marketing, and sales to launch new products
  • Oversee product introduction to ensure adoption by distributors and customers
  • Other Responsibilities

  • Perform additional duties as assigned to support business objectives
  • Travel domestically and internationally as required
  • EDUCATION, EXPERIENCE AND SKILLS REQUIRED :

  • Bachelor's degree in Business Administration, Marketing, or a related field; MBA or relevant advanced degree preferred
  • 3-6 years of professional experience in sales and marketing, focusing on international markets and distributor management within the medical device industry, particularly ophthalmology
  • Proven experience in contract negotiation with direct distribution
  • Strong leadership and team management skills
  • Excellent communication, negotiation, and interpersonal skills
  • Self-starter who identifies issues, opportunities, and needs independently; takes initiative and executes plans without supervision
  • Strong understanding of product positioning and strategic marketing principles
  • Ability to travel internationally as needed
  • Annual Base Salary : $100,000 – $135,000 DOE (Depending on Experience)

    Location : San Leandro, CA (Onsite, Full-time)

    Company Website : www.midlabs.com

    Employment Type : Full-time

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    Sales And Marketing Manager • San Leandro, CA, US

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