Senior Demand Generation Manager (St Petersburg)

Sr Demand Generation Manager

At SmartChoice, we're reshaping the way businesses communicate, connecting them with innovative solutions through our SMART Network. As a trusted Voice Carrier, Internet Service Provider, Microsoft Teams Partner, and Service Expert, we help companies nationwide achieve new levels of performance with our tailored and cutting-edge technology. We're passionate about delivering exceptional white-glove service, and our team is key to keeping businesses moving forward.

At SmartChoice, we believe that greatness is achieved through collaboration, creativity, and a relentless commitment to white glove service and customer success. We don't just sell productswe build partnerships and create lasting impacts for businesses across the country. As a leading provider of advanced voice, internet, and communications solutions, we empower our clients with the tools they need to thrive in today's fast-paced, tech-driven world.

At SmartChoice, we believe our people are the heart of what we do, and we pride ourselves on fostering a dynamic and inclusive work environment where everyone's voice is heard. Our culture thrives on creativity, collaboration, and celebrating successesbig and small.

As part of our team, you'll be joining a company that values innovation, teamwork, community engagement, and professional growth. Whether it's through professional development, team-building events, or mentorship opportunities, we ensure that our employees feel supported and empowered to achieve their goals. If you're driven, passionate, and ready to make an impact, we want you to be part of our journey.

Job Summary

As the Sr Demand Generation Manager at SmartChoice, you'll be responsible for creating and executing integrated marketing campaigns that generate qualified leads and accelerate pipeline growth. You'll own strategy, execution, and measurement across paid media, email, events, and content syndicationbuilding programs that connect with CEOs, CIOs, and CTOs in enterprise markets. This is a high-impact role where success is measured not just by impressions and clicks, but by pipeline contribution and revenue influence. You'll collaborate closely with Sales and Partnerships teams to ensure campaign alignment and maximize ROI.

Key Responsibilities

• Pipeline Ownership : Build and execute campaigns that drive qualified leads, nurture prospects, and convert them into sales opportunities.
• Campaign Orchestration : Plan and launch multi-channel campaigns (paid social, paid search, ABM, events, webinars, email, content syndication).
• Sales Alignment : Partner with sales leadership to define target audiences, lead scoring, and campaign follow-up strategies.
• ABM Strategy : Develop account-based marketing programs targeting enterprise organizations with multiple locations.
• Analytics & Reporting : Track funnel performance (MQL ? SQL ? Opps) and present results with clear ROI insights.
• Cross-Functional Collaboration : Work across Marketing, Sales, Partnerships, Product, and Support teams to develop assets that support campaigns.
• Budget & Vendor Management : Own demand gen budget and manage external vendors / agencies as needed.
• Continuous Optimization : Run A / B tests, refine targeting, and experiment with new channels to improve conversion and efficiency.

Who You Are

Qualifications

Physical Requirements

Perks

What We Offer

At SmartChoice, we embrace a work culture that champions teamwork, creativity, and fun while striving for excellence in everything we do. We believe that when passionate individuals come together, great things happen. If you're looking to contribute to a growing company that is shaping the future of business communication, we want you on our team. Apply now and start making your mark at SmartChoice!

SmartChoice provides equal employment opportunity to all individuals regardless of their race, color, creed, religion, gender, age, sexual orientation, national origin, disability, veteran status, or any other characteristic protected by state, federal, or local law. Discrimination of any type is not tolerated.