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Day One Agency is hiring : VP, Influencer & Creator Marketing in New York

Day One Agency is hiring : VP, Influencer & Creator Marketing in New York

MediabistroNew York, NY, United States
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Overview

Join to apply for the VP, Influencer & Creator Marketing role at Day One Agency .

Day One is a creative agency committed to bringing fresh thinking to our work. Every. Single. Day. For us, every day is day one, a new opportunity to start from the beginning and let our creativity and curiosity lead us to earn the unexpected. We’re looking to expand our team with a new VP, Influencer & Creator. You’ll become part of an award-winning collective of cultural insiders and industry outsiders, all of whom are storytellers at heart.

We’ve built a reputation as a creative partner tuned for navigating culture today; helping brands build legacy through relevance. Below you’ll find specifics about the role. Our best team members opt in and bring something to the party.

This position is full-time, requires a hybrid work schedule, and is only available in New York City.

We are seeking a senior leader who can combine creator-first thinking with strategic reasoning and strong written and verbal skills to articulate the team’s ideas and the value behind them. As a senior leader, you will guide clients, mentor junior staff, and champion great creator work.

Responsibilities and qualifications are outlined below.

Responsibilities

  • Play a lead role in the agency’s NYC Creators & Casting team, leading a talented group of creator strategists ranging from associate to senior-level
  • Demonstrate a strong point of view on what makes great creative influencer work, and share it with internal teams and clients
  • Define, shape and sell creator and influencer ideas that consistently tie back to brand brief & strategy
  • Shepherd and guide the work, ask questions, and push to make the work the best it can be
  • Build impactful partnerships & relationships with clients
  • Demonstrate consistent curiosity and learning within the creator and digital industries, with a pulse on culture across categories
  • Build industry relationships and extend the Day One community
  • Support relevant new business projects as needed, including team oversight, shaping RFP and pitch responses, shepherding winning creative and presenting to prospective clients
  • Maintain a buttoned-up, process-driven approach while bringing a fearless, creatively curious mindset to problem-solving and campaign ideation

Requirements

  • 8+ years of experience, managing or contributing to influencer and creator work
  • Demonstrated ability to work as a team across departments including creative, earned media, and social
  • Experience in leading and mentoring a diverse team with sound judgment and people skills
  • Experience overseeing influencer strategy, negotiations, contracting, execution and measurement
  • Ability to think through both tactics and the big picture
  • Experience ideating and articulating the why and the how of an idea
  • Understanding of major and emerging social platforms
  • Leadership and creative problem solving skills
  • Passion for people, organization, and collaboration in a fast-paced team environment
  • Expert knowledge of how paid, earned, and owned channels work together
  • Minimum of a Bachelor’s Degree from an accredited university
  • Applicants must be legally authorized to work in the United States. The company does not sponsor or take over sponsorship of work visas.

    Compensation and Benefits

    The base compensation range for this role is $150,000-$190,000. This position is eligible for benefits that include medical insurance (health, dental, and vision), retirement plan, paid time off, parental leave, and bonuses. The compensation information is provided as a good-faith estimate for New York City-based hires and may vary by candidate experience, skills, qualifications, and location.

    We offer comprehensive benefits to help support employees, including : paid time off and company-paid holidays, Summer Fridays, 401K with company match, company credit card, Uber / Lyft business account, new business referral bonus, and employee referral bonus.

    Location and Employment Type

  • Employment type : Full-time
  • Location : New York City (hybrid work schedule)
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    One Agency Is Hiring • New York, NY, United States