Marketing Manager
At Players Health, we are on a mission to create the safest and most accessible environment for an athlete to play the sports that they love. This is not only our mission, but also our promise to sports. A promise we will not break. There are over 50 million youth athletes playing sports in the US and they are counting on us to ensure that the environment that they are coming into not only accepts them for who they are, but fills them with encouragement, love, inspiration, and so much more.
Players Health is a P.E.-backed, mission-driven, sports technology platform providing digital risk management services, reporting tools and insurance products to sports organizations to comply with the changing athletic environment and responsibilities.
We cannot achieve our mission without having a strong culture. We believe that at the core of a strong culture is a shared set of values. The values that we hold true and look for our employees to embrace are as follows :
- Lead with Mission
- Go Beyond
- Operate like Owners
- Virtue First
- Service
Players Health is seeking a Marketing Manager to lead the development and execution of high-impact co-marketing initiatives. Reporting to the Head of Integrated Marketing, this role will be responsible for turning co-marketing campaigns into powerful brand activations including events, campaigns, and content collaborations that amplify awareness, deepen engagement, and drive measurable business results.
The ideal candidate will bring 5+ years of experience in marketing, with a strong background in account management, co-marketing programs, or experiential marketing ideally in the sports or brand spaces. This role requires a blend of strategic thinking, creativity, and flawless execution, as well as the ability to build strong relationships both internally and externally. The Marketing Manager role has a compensation range of $75,000 - $90,000, depending on skills and experience.
As part of a remote-first, distributed workforce, this position offers flexibility to work remotely or in a hybrid capacity near our employee hub. (Minneapolis, MN) Travel may be required for partner activations, events, and team collaboration. This is a unique opportunity to join a mission-driven organization during a period of significant growth, and to help shape the way Players Health brings its brand to life through innovative partnerships and activations.
Players Health offers a competitive compensation and a comprehensive benefits package, including Medical, Dental, Vision, STD, LTD and 401K.
Responsibilities (are inclusive of but not limited to) :
Lead the strategy, planning, and execution of co-marketing initiatives, ensuring alignment with brand goals and measurable outcomes.Develop and manage integrated campaigns across channels (digital, social, email, events, etc.) that drive brand awareness, engagement, and business growth.Own co-marketing relationships from kickoff to post-campaign reporting, serving as the primary marketing point of contact and ensuring seamless collaboration.Coordinate cross-functional teams (creative, content, product, sales) to deliver high-impact activations on time and within budget.Produce and support brand activations, including live events, webinars, and content collaborations, with a focus on audience experience and brand storytelling.Track and report campaign performance, using data to optimize future initiatives and demonstrate ROI to internal stakeholders.Maintain a campaign calendar and ensure visibility across marketing and partner teams to support planning and prioritization.Contribute to brand strategy, messaging, and positioning through insights gained from partner and audience engagement.Stay current on industry trends, especially in youth sports, wellness, and brand partnerships, to inform innovative marketing approaches.Support the Head of Integrated Marketing with strategic input, reporting, and special projects as needed.Other duties as assigned.Occasional travel for team engagement, collaboration, or events.Minimum Skills & Qualifications :
5+ years of experience in marketing, with a focus on co-marketing, brand partnerships, account management, or experiential marketing.Proven ability to manage 5+ partner relationships simultaneously, ensuring alignment, timely delivery, and mutual value.2+ years of experience producing or supporting with cross-functional teams and external collaborators.Strong project management skills, including ownership of timelines, budgets, and deliverables across multiple concurrent initiatives.Strong emotional intelligence skills.Excellent verbal and written communication skills.Excellent interpersonal, negotiation, and conflict resolution skills.Excellent organizational skills and attention to detail.Excellent time management skills with a proven ability to meet deadlines.Strong analytical and problem-solving skills.Ability to act with integrity, professionalism, and confidentiality.Proficient with Microsoft Office Suite or related software.Desired Characteristics :
Although not required, a Bachelor's degree in Marketing, or related field is desired.Experience in the sports, wellness, or youth-focused industries, or with mission-driven brands.Self-motivated and able to thrive in a fast-paced, quickly changing environment.Demonstrated experience and / or ability to influence without authority.Demonstrated ability to build connections and rapport cross-departmentally.Participant / involvement in or strong understanding of the youth / amateur sports landscape.Additional Requirements :
Ability to travel occasionally for team events, collaboration, engagement, conferences, or customer visits.Must have a dedicated safe and secure remote work environment.Must have the ability to work and be productive in a remote work environment.Exceptionally self-motivated and ability to work autonomously.Proactive communicator in all communication methods, including email (Outlook), verbal (in-person & phone), instant messaging (Slack & Teams).Willingness and ability to attend virtual meetings with camera on we respect that there are times when employees may need to turn their camera off. We also have a great culture and want to engage with you! By regularly using cameras, we form connections and get to know each other, as well as promoting positive and respectful interactions amongst colleagues.Located in or willingness to work on Central or Eastern Time Zone.Must be 18 or older.Work location must be in the United States.Must have unrestricted work authorization to work in the United States.Players Health is committed to building a diverse and inclusive work environment. We are proud to be an equal opportunity employer and welcome all applicants regardless of race, color, religion, creed, gender, sexual orientation, marital status, gender identity, national origin or ancestry, age, citizenship, disability, pregnancy, veteran status, or any other basis protected by applicable law.
