Marketing Generalist

About the Role

We're seeking a creative, results-driven Marketing Representative with an entrepreneurial mindset -someone who's excited to take ownership of our marketing efforts and grow the department. This role is ideal for a self-starter who's passionate about social media, SEO , and brand development, and wants the freedom to build, test, and scale innovative marketing strategies.

You'll be the driving force behind our marketing presence , working closely with leadership, sales, and product teams to create compelling messaging, build brand awareness, and generate leads. If you're someone who thrives in a fast-paced environment and wants to have a real impact, this is your opportunity.

What You'll Do

• Take full ownership of our marketing initiatives-strategize, plan, and execute campaigns from concept to results.
• Lead and manage our social media presence , creating content calendars, posting regularly, and engaging with followers across platforms.
• Optimize digital content for SEO , using tools like Google Analytics, SEMrush, or Moz to improve rankings and web traffic.
• Collaborate with sales and product teams to develop targeted branding and messaging that resonates with key audiences.
• Identify new market opportunities and develop creative strategies to reach potential customers.
• Collect and analyze customer feedback, campaign data, and sales trends to drive strategic decisions.
• Develop marketing materials including digital assets, brochures, sales presentations, and training resources.
• Serve as the go-to person for all marketing-related initiatives and bring fresh, entrepreneurial thinking to the table.
• Monitor industry trends and stay current on best practices in digital marketing, SEO, and customer engagement.
• Perform other marketing and administrative duties as needed.

What You'll Bring

Education & Experience

Physical Requirements