Social Media Manager Job at University of Arkansas at Little Rock in Little Rock

Overview Current University of Arkansas System employees, including student employees and graduate assistants, log in to Workday via MyApps.Microsoft.com, then access Find Jobs from the Workday search bar to view and apply for open positions. Students at University of Arkansas System two-year institutions will also view open positions and apply within Workday by searching for “Find Jobs for Students”.

All Job Postings close at 12 : 01 a.m. CT on the specified Closing Date (if designated). If you close the browser or exit your application prior to submitting, the application will be saved as a draft and you can access it through “My Draft Applications” on your Candidate Home page.

Details Closing Date : (designated per posting)

Type of Position : Professional Staff - Project / Program Administration

Workstudy Position : No

Job Type : Regular

Work Shift : Not specified

Sponsorship Available : No

Institution Name : Division of Agriculture of the University of Arkansas

The University of Arkansas System Division of Agriculture is a state-wide campus with faculty based on University campuses, at Research and Extension Centers, and in every Arkansas county. It comprises the Arkansas Agricultural Experiment Station (AES) and the Arkansas Cooperative Extension Service (CES) and employs more than 1,400 people. The Division was established in 1959 and is headed by the Vice-President for Agriculture. The Division headquarters is in Little Rock with the rest of the University of Arkansas System Administration. As an employer, the Division offers a vibrant work environment and a workplace culture that promotes a healthy work-life balance.

Application Details Below you will find the details for the position including any supplementary documentation and questions to review before applying. To apply, please click the Apply link / button.

If you have a disability and need assistance with the hiring process and require reasonable accommodations, please contact the Division\'s Office of Program & Employment Compliance at compliance@uada.edu.

For general application assistance or questions about a job posting, contact Human Resources at 501-671-2219 or 479-502-9820.

Department : Office of Communications Director

Department\'s Website :

Summary of Job Duties Summary : The Social Media Manager will provide support to the University of Arkansas System Division of Agriculture Cooperative Extension Service in all areas of social media management.

Duties :

Write, edit, design, and publish engaging content daily (original text, photos, videos, graphics) meeting platform-specific requirements on all Extension social media platforms.

Oversee social media strategy and execution, including content planning and day-to-day engagement with followers.

Oversee design of social media accounts (e.g., Facebook timeline cover, profile images, branded images).

Analyze performance metrics for social media campaigns and use insights to refine strategy and improve engagement and reach.

Schedule content in advance to ensure a consistent presence.

Provide technical support and assistance with employees’ social media (troubleshooting, strategy advisement, analytics, etc.).

Maintain social media governance and recommend best practices for employee social media accounts.

Plan and conduct regular social media training for employees.

Attend major Division events for social media coverage.

Monitor analytics and collaborate on content with news writers.

Research and recommend trending social media platforms for Extension business accounts.

Qualifications :

Minimum Qualifications :

A bachelor’s degree in digital media production, technical writing, journalism, mass communication, English or related field is required.

Preferred Qualifications :

3 years’ experience in social media management

Experience managing Facebook, Instagram, Reels, X, Pinterest, YouTube and LinkedIn

Proficiency with design tools (Canva, Adobe Creative Suite) and social scheduling tools (e.g., Social Pilot)

Excellent verbal and written communication skills

Ability to adapt content for diverse audiences

Strong photography and video editing skills

Experience creating videos (shooting and editing using smartphone) and branded videos for social media and digital media

Knowledge of WCAG accessibility standards

Experience with paid ads and boosted posts on all social media platforms

Positive and collaborative work ethic

Additional Information Work Hours : M-F, some nights and weekend work may be required.

Special Instructions for the Applicant : For consideration, applicants must upload a Resume, Cover letter, Transcript, Samples of Work, and a list of three references. If you have technical issues uploading a document, contact Human Resources at humanresources@uada.edu

Salary Information :

Required Documents to Apply :

Optional Documents :

Special Instructions to Applicants :

Recruitment Contact Information :

All application materials must be uploaded to the University of Arkansas System Career Site https : / / uasys.wd5.myworkdayjobs.com / UASYS . Please do not send to listed recruitment contact.

Pre-employment Screening Requirements : Motor Vehicle Reports Check

The University of Arkansas System Division of Agriculture may conduct pre-employment background checks on certain positions. Background checks may include criminal background and sex offender registry checks. Required checks are identified in the position listing. A background check alone shall not disqualify an applicant unless related to the position.

The University of Arkansas is an equal opportunity institution. The University does not discriminate in its education programs or activities (including in admission and employment) on the basis of protected categories. Questions about Title IX may be directed to the University’s Title IX Coordinator and the U.S. Department of Education Office for Civil Rights. Persons must have proof of legal authority to work in the United States on the first day of employment. All application information is subject to public disclosure under the Arkansas Freedom of Information Act.

Recruitment & Employment Details : All times are in Central Time. Physical activity descriptions and other requirements may be listed in the posting.

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