Chief Marketing OfficerSeattle, WA, United States

Chief Marketing Officer

Karbon is the global leader in practice management software for growth-minded accounting firms. We provide an award-winning, highly collaborative cloud platform that streamlines work and communication, enabling the average accounting firm using Karbon to save 18.5 hours per week, per employee.

We have customers in 34 countries and have grown into a globally distributed team, with our people based throughout the US, Australia, New Zealand, Canada, the United Kingdom, and the Philippines. We are well-funded, ranked #1 on G2, have a fantastic team culture built on our values, are growing rapidly, and making a global impact.

Karbon is seeking a visionary and results-oriented Chief Marketing Officer (CMO) to spearhead this pivotal next chapter of our growth and take further market leadership in the accounting practice management software category. This is a unique and transformative role for a strategic leader who is excited by the challenge of building upon our legacy of innovation, refreshing a strong brand, and redefining its value to the accounting industry as we aim to once again set the standard and redefine our category.

As CMO, you will be the chief architect of our evolving growth story, responsible for developing and executing a comprehensive marketing strategy that accelerates our trajectory, generates significant demand, and drives revenue. You will be a key member of the executive team, playing a crucial role in shaping the future of Karbon and the industry.

Responsibilities :

Strategic Leadership & Market Redefinition :

• Develop and execute a bold marketing strategy that not only drives growth but also positions Karbon as the thought leader redefining the future of accounting practice management in an AI-driven world.
• Lead a comprehensive brand refresh, evolving our positioning and value proposition to reflect our innovative vision and resonate powerfully with the evolving needs of the global accounting industry.
• Champion Karbon's compelling growth story, highlighting our innovative roots and our ambitious vision for the future, to capture the imagination of the market and solidify our leadership.
• Conduct deep market, competitor, and customer analysis to identify disruptive opportunities, anticipate industry shifts, and inform our strategic direction for market redefinition.

Demand Generation & Revenue Acceleration :

Team Leadership & Capability Expansion :

Brand Storytelling & Campaign Excellence :

Cross-Functional Collaboration & Influence :

Qualifications :

Why Join Karbon?

The estimated base salary range for this role is :

$270,000 - $300,000 USD

Karbon embraces diversity and inclusion, aligning with our values as a business. Research has shown that women and underrepresented groups are less likely to apply to jobs unless they meet every single criteria. If you've made it this far in the job description but your past experience doesn't perfectly align, we do encourage