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Newsroom and Community Manager

Newsroom and Community Manager

Players HealthEdina, MN, US
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Job Description

Job Description

Salary :

Newsroom and Community Manager

About Players Health

At Players Health, we are on a mission to create the safest and most accessible environment for an athlete to play the sports that they love. This is not only our mission, but also our promise to sports. A promise we will not break. There are over 50 million youth athletes playing sports in the US and they are counting on us to ensure that the environment that they are coming into not only accepts them for who they are, but fills them with encouragement, love, inspiration, and so much more.

Players Health is a PE-backed, mission-driven, sports technology platform providing digital risk management services, reporting tools and insurance products to sports organizations to comply with the changing athletic environment and responsibilities.

Our Core Values

We cannot achieve our mission without having a strong culture. We believe that at the core of a strong culture is a shared set of values. The values that we hold true and look for our employees to embrace are as follows :

  • Lead with Mission : Our mission always comes first. If we stay on mission as an organization, then we believe we will be successful in our professional and personal lives.
  • Go Beyond : We're not satisfied with just "good enough" - we go above and beyond to achieve awesome results that impress and inspire.
  • Operate like Owners : We believe in operational excellence. We take ownership of our work and approach every task with a sense of pride, responsibility, and commitment to excellence. We don't just rent our roles - we own them and strive to make a lasting impact.
  • Virtue First : From the big decisions to the small details; honesty, integrity, and transparency are the bedrock of our culture and the foundation for everything we do.
  • Service : We live to serve others with humility, empathy, and kindness. We put our customers, colleagues and community first, and always strive to exceed their expectations with a smile.

About The Role

Players Health is seeking a Newsroom & Community Manager to lead our public relations and owned social media efforts, helping shape and amplify the voice of our brand. Reporting to the Head of Integrated Marketing, this role will manage our external PR agency relationship, create social and content strategy and oversee day-to-day social media channels, and serve as the newsroom lead telling stories that build awareness, credibility, and community.

The ideal candidate will bring 5+ years of experience in PR, communications, and / or social media, with a strong background in media relations, content strategy, and community engagement. This role requires excellent writing and storytelling skills, strong relationship management, and the ability to collaborate closely with digital, brand, and activation teammates to deliver integrated campaigns.

As part of a remote-first, distributed workforce, this position offers flexibility to work remotely or in a hybrid capacity near our employee hubs (Minneapolis, MN) Travel may be required for partner activations, events, and team collaboration. The Newsroom and Community Manager role has a compensation range of $75,000 - $90,000, depending on skills and experience.

This is a unique opportunity to join a mission-driven organization during a period of significant growth, and to help shape the way Players Health brings its brand to life through innovative partnerships and activations.

Players Health offers a competitive compensation and a comprehensive benefits package, including Medical, Dental, Vision, STD, LTD and 401K.

Responsibilities (are inclusive of but not limited to) :

  • Lead public relations efforts by managing the relationship with external PR agencies and driving media outreach to secure coverage that builds brand awareness and credibility.
  • Develop and execute a comprehensive social media strategy across owned channels, aligning with brand voice and marketing objectives.
  • Serve as the internal newsroom lead, identifying and crafting compelling stories that highlight the brand, partners, and community impact.
  • Create and manage a content calendar that supports integrated marketing campaigns, product launches, and thought leadership initiatives.
  • Monitor and analyze social media performance metrics, providing insights and recommendations to optimize engagement and reach.
  • Actively engage with online communities, responding to comments, fostering dialogue, and building relationships with followers and advocates.
  • Stay current on industry trends, competitor activity, and emerging platforms to inform strategy and innovation.
  • Support event and partner activations through content creation, live coverage, and post-event storytelling.
  • Ensure all communications reflect Players Healths mission, values, and tone, maintaining brand consistency across all touch points.
  • Other duties as assigned
  • Occasional travel for team engagement, collaboration, or events
  • Minimum Skills & Qualifications :

  • 5+ years of professional experience in public relations, communications, and / or social media management.
  • Proven success in media relations, including pitching stories and securing coverage across national and local outlets.
  • Demonstrated ability to develop and execute content and social media strategies that drive engagement and brand awareness.
  • Strong storytelling and writing skills, with experience crafting compelling narratives across multiple formats and channels.
  • Experience managing external PR agencies or vendor relationships.
  • Familiarity with social media platforms (e.g., LinkedIn, Instagram, X / Twitter, Facebook) and tools.
  • Excellent project management and organizational skills, with the ability to manage multiple priorities in a fast-paced environment.
  • Strong emotional intelligence skills.
  • Excellent verbal and written communication skills.
  • Excellent interpersonal, negotiation, and conflict resolution skills.
  • Excellent organizational skills and attention to detail.
  • Excellent time management skills with a proven ability to meet deadlines.
  • Strong analytical and problem-solving skills.
  • Ability to act with integrity, professionalism, and confidentiality.
  • Proficient with Microsoft Office Suite or related software.
  • Desired Characteristics :

  • Although not required, a Bachelor's degree in Public Relations, Communications, Journalism, Marketing, or a related field
  • Self-motivated and able to thrive in a fast-paced, quickly changing environment
  • Demonstrated experience and / or ability to influence without authority
  • Demonstrated ability to build connections and rapport cross-departmentally
  • Participant / involvement in or strong understanding of the youth / amateur sports landscape.
  • Additional Requirements :

  • Ability to travel occasionally for team events, collaboration, engagement, conferences, or customer visits
  • Must have a dedicated safe and secure remote work environment
  • Must have the ability to work and be productive in a remote work environment
  • Exceptionally self-motivated and ability to work autonomously
  • Proactive communicator in all communication methods, including email (Outlook), verbal (in-person & phone), instant messaging (Slack & Teams)
  • Willingness and ability to attend virtual meetings with camera on we respect that there are times when employees may need to turn their camera off. We also have a great culture and want to engage with you! By regularly using cameras, we form connections and get to know each other, as well as promoting positive and respectful interactions amongst colleagues.
  • Practice and embody Players Healths Core values ( Lead with Mission, Go Beyond, Operate like Owners, Virtue First, Service)
  • Located in or willingness to work on Central or Eastern Time Zone
  • Must be 18 or older
  • Work location must be in the United States
  • Must have unrestricted work authorization to work in the United States
  • Players Health is committed to building a diverse and inclusive work environment. We are proud to be an equal opportunity employer and welcome all applicants regardless of race, color, religion, creed, gender, sexual orientation, marital status, gender identity, national origin or ancestry, age, citizenship, disability, pregnancy, veteran status, or any other basis protected by applicable law.

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