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Senior Analyst, Marketing Effectiveness

Senior Analyst, Marketing Effectiveness

Sephora USA, IncSan Francisco, CA, United States
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Company Overview

At Sephora we inspire our customers, empower our teams, and help them become the best versions of themselves. We create an environment where people are valued, and differences are celebrated. Every day, our teams across the world bring to life our purpose : to expand the way the world sees beauty by empowering the Extra Ordinary in each of us. We are united by a common goal - to reimagine the future of beauty.

The Opportunity

Through original thinking, pioneering action, and disrupting the status quo, our Digital team has transformed the beauty retail industry. From social to mobile to site to in-store technology, Sephora is a leading digital player that builds innovative client experiences where the clients are always the focus. With a “Genius” designation on the L2 Digital IQ Index(seven years in a row), we’ll continue to set the pace for the industry…especially with you on our team.

Your role at Sephora

The Sr. Analyst, Marketing Data Science is an integral part of the Marketing Effectiveness team who is a key collaborator in delivering data driven solutions to the marketing team. This includes :

  • Provide ongoing evaluation of marketing efforts through the development and analysis of Marketing Mix models.
  • Collaborate on day-to-day marketing effectiveness activities such as data delivery, analytics processes, interpretation of findings, insight delivery, and stakeholder alignment, with an emphasis on Marketing mix models
  • Work with stakeholders to determine business needs and objectives, and then the Marketing Effectiveness team to design, develop and complete analytical processes / solutions, to derive insights that can address stakeholders’ stated objectives.
  • Actively consult stakeholders to validate, and update as needed, a defined marketing effectiveness roadmap that outlines short-term and long-term business priorities.
  • Support the Senior Director on Executive engagement materials and critical business needs.

We’re excited about you if you have

  • 1-5 years of Analytics experience
  • Experience running Marketing Mix Models or other time series models
  • Paid Media marketing or analytics experience, either at a digital agency or client side. Programmatic and / or Paid Social experience preferred with some knowledge of Paid Search, Affiliate or Video a plus.
  • Experience with R and SQL
  • Excellent communication skills – able to articulate findings that are not always straightforward or intuitive
  • Great attention to detail, with ability to dig deep into details while keeping focus on the primary business question at hand
  • Strong communication skills, with ability to tell the story of campaign performance and to communicate complex concepts in a simple way
  • High sense of integrity and respect for others; experience working with cross functional teams
  • Ability to multi-task and prioritize workload without becoming overwhelmed
  • Comfort with ambiguity; ability to thrive in an environment with rapid change
  • Intellectual curiosity and willingness to accept feedback
  • The annual base salary range for this position is $123,930.00- $138,510.00 The actual base salary offered depends on a variety of factors, which may include, as applicable, the applicant’s qualifications for the position; years of relevant experience; specific and unique skills; level of education attained; certifications or other professional licenses held; other legitimate, non-discriminatory business factors specific to the position; and the geographic location in which the applicant lives and / or from which they will perform the job. Individuals employed in this position may also be eligible to earn bonuses. Sephora offers a generous benefits package to full-time employees, which includes comprehensive health, dental and vision plans; a superior 401(k) plan, various paid time off programs; employee discount / perks; life insurance; disability insurance; flexible spending accounts; and an employee referral bonus program. This job will be posted for a minimum of 5 days.

    While at Sephora, you’ll enjoy…

  • The people. You will be surrounded by some of the most talented leaders and teams – people you can be proud to work with.
  • The learning . We invest in training and developing our teams, and you will continue evolving and building your skills through personalized career plans.
  • The culture . As a leading beauty retailer within the LVMH family, our reach is broad, and our impact is global. It is in our DNA to innovate and, at Sephora, all 40,000 passionate team members across 35 markets and 3,000+ stores, are united by a common goal - to reimagine the future of beauty.
  • You can unleash your creativity , because we’ve got disruptive spirit. You can learn and evolve , because we empower you to be your best. You can be yourself , because you are what sets us apart. This , is the future of beauty. Reimagine your future, at Sephora.

    Sephora is an equal opportunity employer and values diversity at our company. We do not discriminate on the basis of race, religion, color, national origin, ancestry, citizenship, gender, gender identity, sexual orientation, age, marital status, military / veteran status, or disability status. Sephora is committed to working with and providing reasonable accommodation to applicants with physical and mental disabilities.

    Sephora will consider for employment all qualified applicants with criminal histories in a manner consistent with applicable law.

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